Digital marketing for your dentist office offers a variety of ways to grow your practice. With the combination of dental SEO, dental web design, and dental PPC, there are plenty of opportunities to gain new patients for your dental practice. But, let's not forget about one other important factor that helps potential patients choose your practice over your competition: your reviews.


Reviews for dental practices can be found all over the web. The top 3 places that patients will look are Google, Yelp, and Facebook. These 3 platforms are commonly reviewed by patients before they make their decision on who they will trust with their teeth.


If you dental practice could use additional reviews (all practices could), then follow this guide on tips & tricks for increasing your dental office’s SEO with more reviews.


1. Generate a Google Review Link

A quick and easy method of getting more Google reviews, is by providing your customers with a direct link to your Google My Business profile. This might be hard to find, as Google does not make it easy to share your profile. Lucky for you, we created a Google Review Link Generator tool to make this easier for you. Here is how to access our tool:


  1. Head over to our review link generator.
  2. Type in your company name and choose your business from the options that appear.
  3. Your Google review link will automatically appear in the box beside the field that you typed your company name into.


2. Print Review Cards

For this tip, we are taking it back old school. Review cards are a great way to remind patients to leave a review (hopefully a good one) after they receive a service.


Here is how to do that:

  1. Create a business card template or use one on a printing company's website
  2. Include a message, asking for a review
  3. Add the Google review link that you generated in step 1


It should look something like:


These review cards can be dropped into the post-care bags that you hand to patients on their way out of your office. When they take out the toothbrush, flush, and whatever else you provide them with, they will also have a quick and easy method of leaving a review about your dental practice.


3. Use an Email Template

If you are using a client relationship management tool, chances are, you have a database full of patient emails that could be used to help you gather more reviews for your dental practice. While this might seem to be a daunting task, we have a method of streamlining your email outreach campaign.


You don't have time to email patients individually so we created a simple email template that will save you time and allow you to send out to large quantities of patients at a time. Keeping this email concise (we advise them to be) will ensure that the email does not appear to require a lot from you patients. Providing them with a direct link to leave a review on your Google My Business will make it very easy on them to leave you a 5-star review!


We created a simple template that you can feel free to use for your email review outreach:


Hi,

Thank you for choosing [DENTAL PRACTICE NAME]! It’s a pleasure serving you and we look forward to seeing you again.


If you have a moment, would you leave a brief review on our Google Business page? Your feedback is important to us and we look forward to sharing it with the team.


You can leave a review at the following link: [INSERT LINK]

Once again, thank you for choosing [DENTAL PRACTICE NAME].


Sincerely,

[NAME]


Additional Tips For Getting More Dental Office Reviews

Positive reviews are critical to acquiring new dental patients. Check out the full article here for additional methods of getting more reviews for your dental practice.