Postcard direct mailings are a popular method of reaching existing and prospective customers; but how cost effective is it? Let's do the math for a 5,000 postcard mailing:
Cost for postcard design, printing, and labeling: $1,500
Renting the email list: $500
Expense of mailing: $1,650
Total: $3,650 to reach 5,000 consumers
Reaching 10,000 Morristown residents is less labor intensive and only costs $100/month. In a full year, local businesses only spend $1,200 to reach 10,000 residents each and every month. NJ Coupon King Saver Newspaper advertising can cut your print marketing budget by over 95% when compared to postcard direct mail
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