Design Diva Creations Inc.

Should I Change My Website to HTTPS

#Google is constantly looking to create a better user experience. To do this, Google uses special algorithms that looks at a plethora of factors to determine your website’s #SEO ranking. In terms of being found, SEO is everything to your business. Consider this: Google owns 68% of the search engine market. With a market share like that, it’s probably a good idea to keep an eye out for potential changes in their SEO factors. On August 6, 2014, Google announced on its Webmaster Central Blog tha... READ MORE Posted October 11, 2014 at 10:24 PM

5 Tips for Newsletter Success

Newsletter ?#?EmailOptimization? is important if you are looking to build your list and boost your open and click through rates. If you are using a provider, make sure you check to see if they are ?#?email? optimized. Mobile email is quickly becoming the norm and has slightly edged out desktop email usage with 51% of users choosing to use mobile email instead. So, it’s important that your email newsletter provider is using a mobile responsive template, otherwise, you might be missing out on a... READ MORE Posted October 11, 2014 at 10:21 PM

5 Tips to Regain Your Lost Local Search Traffic

Like Facebook, #Google is continuously implementing new changes that are intended to benefit the user. With Google’s new algorithm update, Pigeon, Google is looking to provide more accurate local search results. This in theory is a good thing for an increasingly mobile-based audience. Instead, #Pigeon makes it even harder for small businesses to be found. That’s interesting considering that Google claims to be looking out for the interests of small business owners. Search results used to be r... READ MORE Posted October 11, 2014 at 10:18 PM

Mobile Tracking Beacons

If you plan on keeping up with your competition, it is critical that you keep up with the latest #trends in #technology. It’s not just about knowing what the trends are though, it’s about seeing beyond the current or proposed use and seeing ways you might be able to apply that technology to your business. This is absolutely critical to stay ahead of the curve. #Epicurious is just the latest company to jump on-board with the use of #MobileTrackingBeacons, which connect shoppers to content and ... READ MORE Posted April 17, 2014 at 07:24 PM

Good Website Navigation

Building a website takes more than just technical knowledge and design ability. Every web designer needs to understand how to build an effective road map to direct traffic. And, we aren’t talking cars, we’re talking about effective use of those nifty little navigation bars we all take for granted on every website. Those #NavigationMenus can help to provide what we in Miami call that “mi casa es su casa” feel. (Translation: my house is your house.) You have to know your audience before you dec... READ MORE Posted April 09, 2014 at 09:38 AM

Ready for Website Strategy Session at no charge?

Are you a #businessowner? Are you struggling with your online #webpresence? Let Design Diva Creations show you the way. Our Founder and CEO, Sandra Templeton will walk you through all the ins-and-outs of what you need to know, how to effectively #brand, build your list and she'll answers any questions you may have. Sessions fill up fast, so sign up now at http://bit.ly/1fRFN3x. READ MORE Posted April 07, 2014 at 05:44 PM

3D Printing The Next Big Thing

3D printing is sure to become the next great technology we can’t live without. We suspect that 3D printing will become much like the internet, cars, televisions, and coffee machines – indispensable. And, just like the internet, the 3D printer will surely change the landscape of business once the prices begin to level out and this technology becomes more and more accessible to the everyday consumer. Think about it: access to your own personal 3D printer could theoretically open up the door to ... READ MORE Posted April 06, 2014 at 01:16 PM

Dare To Be Different

In the grand scheme of things you need to eventually come to the realization that you can’t be like your competitor. No. Instead,#DareToBeDifferent! Don’t just be great, be fantastic and fascinating. This is where it is important that your business has a niche or an area that you specialize in and do exceptionally well in. You want this area to define your business and to use it as leverage in your#brandingand#marketingefforts. You want your niche to be what sets you apart from your competiti... READ MORE Posted April 06, 2014 at 01:05 PM

Godfather of Helvetica Passes Away

Our hearts go out to the Parker family. The “godfather” of the Helvetica font died Sunday at the age of 84. Though many people overlook the complexities of font design, a lot of consideration goes into the emotional responses each font style elicits. But, Helvetica is the cornerstone of font design – almost impossible to ignore. In fact, so impossible to ignore that a movie was made about it in 2007: A documentary called “Helvetica”. Think about it: BMW, Target, American Apparel, and Mattel a... READ MORE Posted April 06, 2014 at 12:59 PM

Pantone Color of the Year

#Pantone recently announced their color of the year: Radiant Orchid.  So, expect to see this soft#purpleand other similar variations pop up in fashion, weddings, interior design, and who knows maybe even web design this year.#ColorOfTheYear READ MORE Posted April 06, 2014 at 12:57 PM