By kylejordan May 18, 2016
I was very impressed with their professionalism and kindness to the details. These guys did a great job on my video and provide the top notch services. I would gladly recommend them for any video work in future. ...read more
By esaac parker April 27, 2016
They were professional, passionate about their work, and had a seemingly endless amount of patience. Their attention to detail and prompt service is always consistent. We believe the video will go a long way in promoting our company. Thanks for all the creation. ...read more
By CraigLeo March 31, 2016
I've worked with Top Pup Media and I can say that it is a great place to work if you are looking for a professional video production services. They are extremely professional and reliable with high creativity and technical knowledge. Thanks you!! ...read more
Video Outdoor Lighting A common misconception is that just because we’ll be shooting outside, we won’t need any light. This couldn’t be further from the truth. In fact, lighting outside interviews can often be more difficult – and unpredictable- than lighting in a controlled indoor space. To shoot a good looking interview outside there are a few things to keep in mind. Diffusion – the first thing that people might not realize is that we never really want direct sunlight on the subject unless it’s very much behind them. Anything from the front, top, or side, is problematic unless diffused. Diffusion can come in many shapes and sizes, but a good option is something that is soft but not dark or loud. Many types of indoors diffusion filters can’t be used outside effectively because they’ll make noise in the wind. Opal, 250, and 216 are good examples of diffusions that can make a lot of noise when the wind picks up. This is why silks and grid cloth are used outside with various strengths and weaknesses. Typically for an interview, a DP might use a 4’x4’ diffusion frame between the sun and the subject. If the background is bright then the subject will often have to have a lot of light bounced back into their face. This can be done with white or shiny implements in a variety of ways. The one aspect that is always a give and take is not making it too bright for the talent that they have to squint excessively. Positioning the key light far enough to the side can help make it easier for the interviewee to see as can an extra black flag near or directly behind the camera. This can help give the talent something much darker to focus on. For certain situations a powerful HMI can be used to light the subject. This depends on power availability, the amount of light needed and budget. Depending on the position of the sun there is often a call for another reflector as a backlight and possibly a negative fill to create more of a split or “model” on the face. It’s quite common therefore to have the following: 4×4 overhead diffusion 4×4 shiny board as key into another 4×4 diffusion to soften it 2×3 or 4×4 shiny board as backlight 4×4 bead board as fill (optional) And maybe a 4×4 floppy for eye focus This doesn’t even include the monitor and 4×4 floppy setup to make sure that the director and client can see. So, in the end, we could be talking 4 combo stands, several c-stands, and a few more goodies just to set up a “standard” outdoor interview on a bright, sunny day. As you can see, shooting outside doesn’t necessarily make it easier, and in some cases, it can make it much more time and gear-consuming to set up a scene. And don’t even get me started on sound!!! Contact us here to discuss your next outdoor video production project. ...read more
By BLARE Video July 24, 2019
How to Hire the Right Video Production Company The practice of outsourcing video production has become very popular. In the past the question of “which company to outsource the data entry processes to” troubled many companies, but as of a few years ago, the same problem can be applied to videos as well. Video production encompasses numerous videography and video editing actions, ranging from capturing moving images and setting up the lighting to reducing the parts and creating combinations of videos. Over the years, the video production sector has been growing steadily in the outsourcing market. In 2010, it generated almost $60 million, but in 2017, this sector aggregated $65 million in revenue. If you already outsource data entry, it will be easy for you to learn how to hire a reliable video production company, as similar rules apply. How to Hire a Reliable Video Production Company The following tips will help you make an informed decision when hiring a reliable video production business enterprise. Partnership Before Collaboration When you are creating a video for business purposes, it has to be aligned to your business goals and needs. While you understand this, not all video production companies do. This is why you should extend your research to discover the process of every video production company on your list. Video production companies focusing on collaboration won’t be able to understand your vision or make videos that reflect it. Go with companies that extend their services as if they are your business partners. Find an Agency that Offers Services for a Reasonable Price This market is very lucrative. This is why you can see dozens of new video production companies emerging every day. This is precisely what happened in the data entry company landscape. To cut through the noise, these companies offer their services at ridiculously low prices. If you go for a second video, you will probably spend a lot of cash on having them redone by professionals. The same applies to pricey video production companies. You don’t want to blow your entire budget on a video. If you’re wondering how to hire a video production company, the trick is to identify the companies offering mid-range prices. Make sure to ask each company representative about possible hidden costs – edits, music licensing, journey charges, and so on. Does the Agency Take Your Target Audience into Account? The purpose of a business video is to achieve specific goals. And this is where looking for video production differs from looking for simple tasks like data entry services. Whether you want to impress shareholders, business partners, attract more customers, or thank your loyal ones – your video has to convey the right message. This is why it is important to find the agency that takes your target audience into account. This includes their needs and preferences, along with your brand image. The Importance of Video Enterprise Standards Today the target audience has so many options in terms of the device they’ll see a video on. A video has to offer the same experience across all devices, including the low and high-resolution ones. On top of that, there are all sorts of regulations that have to be met. This is why you should make sure to check with the company if it follows the video standards and regulations that come with it. In the best case scenario, you will be able to discover a dependable outsourcing partner that offers both data entry services and video editing services. Look for Professionalism and Understanding To meet your requirements, a video production company about your company and your target audience. While some companies are excellent, it doesn’t mean that they offer exceptional services. It is a good sign if the video editing company representative wants to learn a great deal about your businesses before jumping to work. You should also stick to this rule if you are looking to outsource the data entry process. Tips for Better Video Production Here are some tips that can turn video production into a streamlined activity. Create a Storyboard and Shooting Script To achieve results with a marketing video, you will have to plan it in great detail. This is where storyboard and shooting scripts come in handy. Creating a storyboard and making a shooting script will help you plan the shooting and make the most out of it. Adopt the Rule of Thirds The rule of thirds is the golden rule in photography. But it is easily transferable to video production as well. This composition technique will help you create balanced and more engaging videos. Split your shots into thirds both vertically and horizontally, and make sure to place the subject of your shoot off center. Avoid Conflicts Between Natural and Artificial Light The most common mistake in videography is capturing shots with uneven light. This happens if you use natural and artificial light sources with different color temperatures. You can avoid these conflicts by ensuring your primary light source is consistent and even. When shooting indoors, pick rooms without or the least amount of windows. Shoot Multiple Takes When creating a video, it is better to be safe than sorry. This is why you want to have as much material for video editing as possible. Having a single take to work with is very risky as it might be wrong. To avoid this, make sure to take multiple clips. Choose Your Music Carefully If you decide to add background music to your video, you have to ensure that music reflects what’s showing in the video. Royalty-free music is the safest choice, but if you choose any other music, pay attention to its licensing requirements. Conclusion Finding and hiring a reliable video editing company is as hard as finding a data entry company. There are many video editing enterprises in the fast-developing market. Your best option is to go with a company that has a long experience in this field and hundreds of happy clients behind it, such as VCD – a professional video production company. The Video Caddy professionals not only meet requirements stated in this article, but also create videos according to the latest video production trends. ...read more
By BLARE Video June 26, 2019
Our Dallas team shot this pharmaceutical video in Houston at a beautiful new building that Lonza was still in the process of finishing. For those who’ve never heard of Lonza, they do some incredible work in product development services to the pharmaceutical and biologic industries. This includes organic, fine, and performance chemicals, custom manufacturing of biopharmaceuticals, chemical synthesis capabilities, detection systems, and services for the bioscience sector. They are cutting edge and just being in their facility made us feel smarter. When we get to do these types of medical videos in laboratory facilities we often switch up our lighting approach to mimic what people are used to seeing on television. The fact is that basically all labs are bright, white, and evenly lit. This is about the most boring thing that you can put on camera though so we often take some liberty with gels, intensity, and the shaping of the light. This allows us to shoot much more interesting footage and hopefully keep the viewer more engaged throughout the story. It’s important to grab attention and keep a consistency of image that seems inviting to the audience. The graphics portions of this video were fun to work on. We were able to take the CAD drawings and incorporate them into the medical video to give a “virtual walkthrough” feel. It’s the next best thing to being there! An important goal of this corporate edit was to show potential clients and company members alike just how massive and capable this new compound was going to be. It’s an impressive home for some of the finest bio-engineering in the world and we were happy to be able to tell the story. We used Canon, Tokina, and Rokinon lenses on a Red Epic Dragon camera to create this medical video. We look forward to returning to the location to be able to show off even more of their incredible technology in the future. To see our video, Click Here ...read more
By BLARE Video January 22, 2019
Getting a used video camera is a great way to save money. There are many gently used video cameras that are perfect for shooting home videos and capturing those special moments. It isn't necessary to pay a lot of money to get good home videos, especially if you are new to videography. You can get high... ...read more
There are a number of different video cameras on the market, but not retailers will sell the same camera at the same price. By doing research and finding the place that has the camera you want at an affordable price, you will be able to save money and will enjoy your purchase much more knowing that yo... ...read more
