COMMUNICATE =DISCUSS + COLLABORATE + SHARE =BETTER GOOGLE POSITION =RESULTS "Communicate and community have the same root, communicare, which means to share. . .We naturally gravitate towards media that enable us to communicate and form communities because that, in fact, makes us more human."Linda Harasim, Shaping Cyberspace Into Human Space. DISCUSS - Use your mailing list, distribution group, and newsletter.We recommendStreamSendis the most comprehensive and cost-effective permission based e-mail marketing suite available. Is the one that I use, and you love it! Is probably the email that brought you here! COLLABORATE- Use wikis and social bookmarks sites.The essence of social bookmarking sites is this: individuals collaborate, over time, to determinetags(keywords) that best describe some Web-based content. likedel.icio.us SHARE - Use your blogs, KnowEm, PR Weblogs, or "blogs" for short, are a cross between a diary, a web site, and an online community. Blogs are usually quite informal, and they often reflect the humor and personality of their creator. ...read more
By Design & Branding December 17, 2010
1) Increase your links- This is the first and most important priority of your blog or website. Many sites are rarely updated. It is important optimize a site for social media, to increase the "linkability" of your content, often called "linkbaiting". Adding a blog is a great step, however there are many other ways.Geldesigns Group offer a $225.00 packagethat includes creating white papers, organizing and aggregating content that exists elsewhere into a useful format, such as articles, consumer reports, and video reference materials. 2) Make tagging and bookmarking easy- Use quick buttons on your material to make tagging and bookmarking a cinche. Sites like "technorati" "del.icio.us" and "digg" have a large user base. Get to know the sites and how their users are using their sites. 3) Expose your content- Social Media optimization is not just about making changes to a site. When you have content that can be portable, submit them to relevant sites to help exposing your blog or website. This also helps your web site traffic. 4) Encourage the mashup- Its now a world of co-creation. Let others use your content. A great example of this is YouTube . Syndicating your content through RSS also makes it easy for others to create mashups that can drive traffic. 5) Participate!Get in there and get involved in discussions going on. Earn your reputation on Digg.com and other sites. Social media is a two way street. Converse with your community on a regular basis. Find your niche and work it! 6) Be a Resource- providing valuable information on your web site is critical to help brand their product and to gain links from other sites. Though it may not yield short-term benefits, the long term effects will be worth the effort.7) Reward valuable users -If you have created a Wiki or are using another tool on your site to encourage visitors to add content, recognize, and thank them for their efforts. 8) Know your Audience -First ,understand who you are targeting, then figure out where they "hang out". Creating a page on mySpace may not always be the best route if you are not trying to target a young demographic with a heavy focus on music. Perhaps creating a Squidoo Lens for your subject would be better or if you are a shopping site, try StumbleUpon. For your business, get some PR with timely articles on Digg,we can help you with that, call us for more information: 484-351-8267 9) Be Real -Do not create a fake name for your marketing. Users can sniff you out like a rat and they don't like to be fooled. 10) Stay fresh -Social media is changing minute by minute. Keep up on new tools, products, and challenges and keep your pulse to the beat. Geldesigns Group offers top of the line products, let us know what are you looking for:info@geldesignsgroup.com ...read more
By Design & Branding August 05, 2010
For Immediate Release: BODINE MARKETING GROUP WELCOMES 4th GENERATION Conshohocken, PA (October 22, 2009) –In an industry that is short on longevity and long on turnover, Bodine Marketing Group stands as a rare exception. With the addition of James D. Bodine (JD) as Principal, the agency joins an elite group of fourth-generation marketing firms. Bodine Marketing Group started in 1931 as Elmer P. Cook Associates serving the likes of Hires Root Beer and Campbell's Soup. The agency passed from Cook to his son Elmer, and then to Cook's grandson, James F. Bodine (Jim), President of Bodine Marketing Group. Since its inception, Bodine Marketing Group has provided integrated sales and marketing programs and initiatives for both the largest and smallest companies and brands. "I couldn't be happier to welcome my son," says Jim Bodine, "for both personal and professional reasons. It's great to have the next generation on-board, and his great marketing mind will only make our company stronger." For the past six years, JD was responsible for numerous brand-building initiatives and led several global business lines as Brand Manager for Nutrilite nutritional supplements – the world's leading brand of vitamin, mineral and dietary supplements with annual revenues exceeding $3 billion. Prior to that, JD rose to Marketing Director at The Natural Marketing Institute, an international strategic consulting and business development firm that works with a range of Fortune 500 companies within the world of health, wellness and sustainability. There, he secured new consulting relationships with companies including Pfizer, Unilever, Frito-Lay and Atkins Nutritionals. JD earned his Bachelor of Science in Marketing from The Pennsylvania State University, his MBA at Villanova University and actually worked in the family business for several years before pursuing his career outside of Bodine Marketing Group. "It's great having JD back," says Jim Bodine, "and I'm looking forward to many years of working closely together to accomplish the goals that will help our clients, and in so doing, help the health and wellbeing of our company." About Bodine Marketing GroupBodine Marketing Group is an advertising and marketing services company headquartered just outside of Philadelphia. Founded in 1931, the company creates integrated sales and marketing programs, and works with a variety of consumer packaged goods brands, pharmaceutical companies, and B-to-B businesses, including Alka-Seltzer Plus, One-A-Day Multivitamins, Chinet Premium Disposable Tableware, Wyeth Pharmaceuticals and Amerigas – the nation's largest propane company. Its services include advertising, promotion, alternative media and strategic planning. BMG finds and tells the most powerful story there is to fully connect with customers and prospects. For more information, visitbodinemarketing.com. Contact:JD BodineBodine Marketing Groupjdb@bodinemarketing.com610-834-1112 ...read more
By Bodine Marketing Group Inc November 16, 2009
Various laws on job advertising have been established to ensure that all people in a society have equal access to jobs. Employers must abide by specific laws during the hiring process. For example, announcing in an employment ad that only certain age groups, cultures or races may apply is deemed illegal. ...read more
Google AdSense is a way for frequent bloggers to make some extra money. Bloggers are able to select and display ads which fit the topic of their blog, and, when followers of the blog click on the displayed ads, the blogger gains a small profit. Installing Google AdSense into a blog can be done easily ... ...read more