At Genesee Valley Ford in Rochester, New York, we offer no-nonsense deals on new and used Ford vehicles. Our “non-commissioned” salespeople are dedicated to serving customers through detailed knowledge rather than through sales gimmicks. Our 2011 Ford models available to test drive today include the Fusion, Focus, F150, Escape, and Fiesta. Initially introduced in 2000, the Ford Focus was redesigned in 2008, appealing to customers wanting a fun-to-drive American compact. The 2011 Ford Focus stands as an excellent option for price-conscious consumers desiring a smooth and reliable ride. The Ford Focus comes with a host of standard features including a driver's information center, remote keyless entry, and MyKey, which allows parents to encourage responsible driving through limits on speed and audio volume. The 2011 Ford Focus offers the added safety of anti-lock brakes and electronic stability controls, with a state-of-the-art SYNC audio system. Fords are known for their responsive handling, and the Focus is no exception. With its stiff body structure and independent suspension, Ford Focus drivers enjoy a sense of maneuverability and control. The 2011 Ford Focus offers excellent fuel efficiency, achieving 35 mpg on highways and 25 mpg on city streets. Ford offers something truly novel with its 2011 subcompact Fiesta, adapted from the successful European Fiesta line of cars. With a modern and racy exterior, Fiestas include a raft of extras including a premium audio system, SYNC media controller, and leather seats. With a best-in-class mix of power and fuel economy, the Ford Fiesta achieves 30/40 mpg and its 4-cylinder engine offers 120 horsepower with 109 pound-feet of torque. Electric power steering ensures engaged feedback and responsiveness between the engine, driver, and controls. To explore Genesee Valley Ford’s full lineup of affordable 2011 Ford models, visit www.geneseevalley.com. ...read more

Dom Genova has owned theGenesee Valley Chrysler Dodge Jeepdealership since March in 1994. Since then, Dom has worked six days a week at the Avon, New York, location to ensure that the operation runs smoothly and oversee sales and service. I enjoyed the chance to sit with Mr. Genova and talk about his experience with the Genesee Valley Chrysler Dodge Jeep business.   Q: Thanks for taking the time to talk with me today. First, can you talk about the beginning days of Genesee Valley Chrysler Dodge Jeep?   A: I’m happy to be here. My wife and I opened the dealership in 1994 with only eight employees. I am here every day and I love every minute of it. When we started, we decided to hire only trained professionals who would work with a policy of no commissions, as our no-nonsense deals center on the elimination of commissioned sales. This has resulted in an atmosphere of trust between us and our customers, and we have been doing well since our inception. I added a Ford dealership to the franchise in 2005, and now we have over 50 employees.   Q; Tell me more about your no-nonsense philosophy.   A: My purpose as a businessman is to give my clients straight talk. I wanted to take the hard negotiating part of buying a car out of the equation, so we enacted a no-nonsense deal that allows the customer to deal with only one person during his or her buying process. Our employees do not consult with finance managers, and they do not receive commissions, so there is no incentive to sell a vehicle for anything short of a good deal. We will negotiate with a customer, but we will not pressure a customer or use deceptive practices or have hidden fees. All customers have different wants and needs, and we try to accommodate them as much as possible. Everyone is treated fairly and with respect.   Q: Lastly, what are some additional services provided by Genesee Valley?   A: Our auto shop is open six days a week from 7 A.M. to 8 P.M. I am on location each day to make sure that our customers can get their cars serviced at their own convenience. We also supply customers with online tools like a car-buying IQ quiz that is designed to help them fend off car scammers. ...read more