Blogs from Professional Services in Belmar, NJ

We are more that your regular Taxidermy shop.

  At "Wildlife Taxidermy by Richard G. Santomauro" we rent many mounts to Photographers, Movie shoots, Commercials, and Photo shoots. This link will take you to my new web site. http://www.taxidermyrental.com/   We also sell many mounts, especially Peacocks of various colors and special orders. I have many in stock most of the year, that site is at,   http://rgswildlifetaxidermy.com/UPDATES/index.php?PHPSESSID=86a197a31af29be662641ba2ec1f2364&topic=9.0    We also add velvet to any horns that you wish, and that info is on, http://www.velvet-antlers.com/   If anybody has any questions please feel free to call me at 732-449-5950 M-F 8am till 5pm.   ...read more

By Wildlife Taxidermy by Richard G. Santomauro June 12, 2011

Huge Liquidation sale of completed mounts.

I am cleaning house on many mounts in my shop these are the lowest prices I have ever asked. Check out the link here to see all of what I have to offer.If you go to my web page and click on New Things and then click on the red-green and blue pie then the title will come up. Thanks Rich  732-449-5950  1732 State Hgy # 71  Wall NJ 07719 http://rgswildlifetaxidermy.com/UPDATES/index.php?topic=10.msg29#msg29 ...read more

By Wildlife Taxidermy by Richard G. Santomauro August 23, 2010

You must first lay the foundation! Your Logo.

Your logo is the foundation of your businesses marketing image. All of your collateral materials, Website, signage and even your business place should be visually coordinated with your logo. This is the face of your business! All of your marketing, promotional and collateral materials should be designed around your logo and marketing agenda. It always hurts me to see a simple marketing tool such as a pen to be without the ever so important logo. MONEY WASTED AGAIN! We live in a fast paced visual world and its important to capture the attention of your audience and communicate who you are as fast and easy as possible. Think about some of the major fortune 100 companies such as Nike®, McDonalds®, Prudential®, etc. these images are recalled in your mind simply by the mere mention of there name. That's the power of a professionally designed logo. It should be placed on everything you do and properly used along with your company color scheme. Ideally, your company logo enhances potential customers and partners' crucial first impression of your business. A good logo can build loyalty between your business and your customers, establish a brand identity, and provide the professional look of an established enterprise. Consider Allstate's "good hands" logo. It immediately generates a warm feeling for the company, symbolizing care and trust. With a little thought and creativity, your logo can quickly and graphically express many positive attributes of your business, as well. Start with the idea that your potential customers don't really know you. They don't know if you're well-established or a fly-by-night business. They don't know if you're honest or if you treat your customers well. They don't have anything to base a judgment on. People pick up clues from the way your logo, brochure and website look. It's human nature. Think about going to the office or to a party: Your mind will tell you at a glance if a new arrival is someone you'll want to get to know by their                              Appearance. In an instant, you've formed your first impression, just as someone will do when they see your logo and marketing materials. Below is a list of 10 logo tips 1.Your logo should reflect your company in a unique and honest way 2.Avoid too much detail… Less is more! Remember it's a logo, not an illustration 3.Your logo should work well in black and white (one-color printing) 4.Make sure your logo's scalable 5.Your logo should be artistically balanced 6.Always Reduce and enlarge it proportionally 7.Avoid using too many colors 8.Always keep your font usage to no more than 2 or 3 font families 9.Co-ordinate, Co-ordinate! Always keep a unified look in you marketing efforts. 10.When your bored of your logo do not change it. This is about the time everyone else is starting to recognize it! ...read more

By GG Designgroup July 04, 2010

A new season is about to start

Along with my regular Taxidermy service and full time shop I am also offering a Velvet-antler replacement service. Here is an example of what it looks like. ...read more

By Wildlife Taxidermy by Richard G. Santomauro August 28, 2008

Effective Print Advertising_01

This is the first posting of what will be many informative postings. Many Business people run print ads and direct mail advertisements on a single run and become upset that they received no return on they're efforts. The Ad was a failure, right! No, it would be a failure if that was the end of the ad campaign! When advertising it must be understood that the benefit is in exposure which helps create a recognition and trust with a prospective client/customer. If you are looking for the immediate return, then offer a limited time offer or a dated coupon. But even still you must have repetition. Beyond the repetition there must be a visual consistency so the viewer recognizes you and your ad. If the design is not branded properly it is like running a single ad over again. As a viewer/client sees more of your logo and branded ads they will become familiar with you and more likely to use you when the need for your services/product comes. Where you advertise can also affect your exposure to the masses. For example placing an ad in a 50 page booklet that has a distribution of 10,000 is less effective than a 28 page booklet with a 5,000 distribution. Why, you ask. Let me tell you. 1 ad amongst hundreds of ads in a 50 page book may only be seen by a handful of people. Are you going to look at every ad on a page of a 50 page ad book? You’re more likely to be seen in the smaller book with less competition for your attention. Remember 3-5 seconds is the time you have to get a viewers attention and make your case. People do not have the time to thumb through all the ads in a larger book. Not to mention placement and design characteristics that are also as important. Check back for more useful tips on Graphic Design, Printing, Marketing and Promotional Items! ...read more

By GG Designgroup March 17, 2008

Effective Print Advertising_01

This is the first posting of what will be many informative postings. Many Business people run print ads and direct mail advertisements on a single run and become upset that they received no return on they're efforts. The Ad was a failure, right! No, it would be a failure if that was the end of the ad campaign! When advertising it must be understood that the benefit is in exposure which helps create a recognition and trust with a prospective client/customer. If you are looking for the immediate return, then offer a limited time offer or a dated coupon. But even still you must have repetition. Beyond the repetition there must be a visual consistency so the viewer recognizes you and your ad. If the design is not branded properly it is like running a single ad over again. As a viewer/client sees more of your logo and branded ads they will become familiar with you and more likely to use you when the need for your services/product comes. Where you advertise can also affect your exposure to the masses. For example placing an ad in a 50 page booklet that has a distribution of 10,000 is less effective than a 28 page booklet with a 5,000 distribution. Why, you ask. Let me tell you. 1 ad amongst hundreds of ads in a 50 page book may only be seen by a handful of people. Are you going to look at every ad on a page of a 50 page ad book? You’re more likely to be seen in the smaller book with less competition for your attention. Remember 3-5 seconds is the time you have to get a viewers attention and make your case. People do not have the time to thumb through all the ads in a larger book. Not to mention placement and design characteristics that are also as important. Check back for more useful tips on Graphic Design, Printing, Marketing and Promotional Items! ...read more

By GG Designgroup March 17, 2008

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Healthy Way Waterproofing & Mold Remediation LLC

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