Top News and Media Services in Mankato, MN
Recent Reviews View all
PresenceMaker
By Dennis Athey, Owner, Audibel Hearing Center August 19, 2011
This past year, we realized that our website needed a LOT of work to get to the point where we felt it needed to be. Our previous site was very confusing and hard to follow. Our patients need a site that is user friendly and easy to read. We feel very fortunate that we chose PresenceMaker to help us completely re-do our website. ...read more
PresenceMaker
By Matt Midthun, Owner, Deep Creek Media August 03, 2011
Working with Theresa at PresenceMaker is something I would recommend to anyone looking to work with an honest and experienced group of people. They have deep knowledge of how to optimize your website for online rankings and ultimately sales. Theresa will also help you utilize the social space to market your brand and earn a positive return on your marketing dollars. I can't say enough about the quality of work and great relationships you will get in return when decide to work with PresenceMaker. ...read more
PresenceMaker
By Joe Mule, Firm Administrator, Gislason & Hunter Law Firm August 03, 2011
I have been very impressed with the work that PresenceMaker has done for our firm. They have helped us with optimization of our site explaining the issues involving optimization and how we can make the site friendlier to search engines. ...read more
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Blogs View more
Website Design, Development and Management - What's really important?
There are many ways to build a website. Your website is a reflection of your business and it has a huge impact on the way your company is perceived. Your website should also perform for you. You don't have to be an Internet Expert . . . Our professional website designers and programmers have over 20 years of Web Design and Online Marketing experience. PresenceMaker can assist you in developing a cost effective plan that will work best for you and your company. PresenceMaker embraces the wants of the search engines from the very beginning of a website build. Building a site that is search engine friendly is a big first step in getting your site placed well in the search rankings. We constantly modify our site builds based on what we find that the search engines want to see. From writing with super clean code and entering content as high up in the code as possible, to search engine friendly navigation and working site maps(something most websites do not have), PresenceMaker will make sure that your website build starts out on the right foot. Your website should also have a clearly defined marketing goal and it should be designed and built with that goal in mind. Before design and construction ever begins, we will help you determine the main goals of your website, research your competitors' websites, then identify the most relevant search phrases that will be used to find your business. Next we will concentrate on your website's look and feel, including color schemes, graphics and navigation layout. Once the main site template has been finalized, we will review and edit your content to make sure your message is clear and on target for your website goal. Already have a website? PresenceMaker offers fast and professional management of websites at a price that is almost certainly better than what you are currently being charged for site maintenance. One of the first things we do when we take over management of a website is to correct any of the errors that are causing you poor rankings in the Search Engine Results Page (SERP). We also strive to make requested changes or updates to a site within 24 hours of the request. We understand how important it is to your business to have the most up to date information on your site. ...read more
By PresenceMaker September 13, 2010
Online Marketing with PresenceMaker
Frustrated by "old school" attitudes and lack of results, but find "new school" marketing and advertising to be daunting? Tired of the ad agency's "cookie-cutter" approach? CALL PresenceMaker. Research suggests that more people every day are turning to search engines like Google, Bing and Yahoo first for their consumer needs. Our combination of extremely competitive pricing and extensive experience in the internet technology industry means PresenceMaker should be your first choice for a successful and secure internet presence. We specialize in web-centric marketing and advertising, including Web 2.0 strategies and social media advertising via facebook, Twitter, LinkedIn, and Google to name just a few. Best of all, our team works hard to make using these advertising and marketing tools easy and effective for your company. It's no secret that a strong web presence is critical to the advertising success of any business seeking to compete in today's marketplace. As online competition for your business grows, one of the biggest challenges facing your company will be the ability to implement a dynamic internet marketing plan that sets you apart from your competitors. At PresenceMaker, we pride ourselves on working closely with you -- our client -- to find online advertising and demand generation solution(s) that are measurable and deliver profit. Whether working with online marketing media or with traditional means of advertising, we always start with a comprehensive marketing plan. Marketing plans are necessary resources for businesses, since they allow you to map out how to most efficiently spend your advertising and marketing budgets in order to get the best results. The marketing program that we create with you will always include: Determining viable goals and objectives Evaluating current marketing efforts Market research Competitor and "issues" analysis Defining demographics Developing marketing strategies Building action plans and time lines Establishing and allocating marketing/advertising budget efficiently Determining results measurements ...read more
By PresenceMaker September 13, 2010
Search Engine Optimization (SEO) - What about it?
So you've spent time and money on your website but still aren't getting the returns you hoped for? A great looking site is only half the battle in the online business world. Often, the problem is that your site hasn't been properly or adequately Search Engine Optimized. Search Engine Optimization (SEO) is the process of improving the volume or quality of traffic to your website from search engines (Google, Yahoo, Bing, etc.) via "natural" or un-paid search results. Proper SEO of a website is essential in the fight for the top placement of your website in search engines rankings (SERPs). Typically, the higher your site appears in the search results list, the more visitors it will receive from the search engines. Skilled SEO targets different kinds of searches and gives a website web presence. Search engines continually alter their methods, processes and algorithms for determining a website's relevance to a search phrase, which in turn affects the way that website ranks. The online search environment is becoming increasingly competitive quickly and those small businesses that perform SEO have a decided advantage in visitors and customers. Whether you are doing business internationally or in a small, regional environment, targeted visitors to your website are proven to provide publicity, revenue, and exposure like no other form of advertising. Therefore, investing in SEO can have an exceptional rate of return. At PresenceMaker, we believe strongly in the marketing and advertising power of ethical and affordable SEO. Search Engine Optimization is widely acknowledged as the most technical and critical part of web marketing because it involves successful business promotion and revenue generation, a tremendous understanding of the manner in search engines work AND the technological skill required to manipulate the HTML coding that is used to create websites. It is important to choose carefully when selecting a company to help you with your SEO needs. PresenceMaker never uses "black hat" practices that many SEO companies use to get quick results for their customers. Search engines are very aggressive at finding sites that use these practices and when found, the websites can be banned from the SERP?s forever. At PresenceMaker, we focus exclusively on "white hat" SEO with the objective of using techniques that search engines recommend as part of good design. Our objective is to produce results that last a long time, conform to the search engines' guidelines and involve no deception. As an Internet marketing tool, SEO considers how search engines work and what people search for. Because effective SEO may require changes to the HTML source code of a site, SEO tactics are often best incorporated into the actual design and development of your website. However, it is critical to avoid SEO "black hat" techniques such as link farms, keyword stuffing and article spinning. Search engines actively look for sites that employ these techniques in order to remove them from their search results (SERPs). SEO companies that employ improper or overly aggressive techniques can actually get their clients' websites banned from the search results. If you are unsure about the status of your website's SEO, give PresenceMaker a call. We can evaluate your site for FREE and let you know if you are inadvertently employing these dangerous optimization techniques. ...read more
By PresenceMaker September 13, 2010