8 Reasons to Sell Your Home During the Holidays Will your home be one of the over 1,500 homes SOLD this winter? Wow! If you listen to everyone out there, you’d think that no one sells or buys a home during the holidays. Obviously, that’s not the case. Housing market statistics show that homes do sell during the months of December and January, just not as many as other months of the year. So why would anyone want to list their home during the holiday season vs. waiting for spring? Here are 8 good reasons to list your home for sale during the holidays. Fewer Homes on the Market This Time of Year Means Less Competition For You Buyers This Time of Year are Serious Buyers (Relocation, their home sold, etc) The Best Agents Continue to Work During the Holidays December and January are the Busiest Time of Year for Corporate Relocation If it Does Not Sell During the Holidays, You are Ahead of the Others in Early Spring Your Home Doesn’t get Lost in The Spring Shuffle Your Home Looks Great This Time of Year all Decorated Buyers are More Courteous and Sensitive to Scheduling Appointments Home buyers this time of year are serious. During the holiday season, the “looky loo buyers” take a vacation from house shopping. Serious buyers that are still in the market include those relocating to the area and those whose home has just sold. They HAVE TO buy! Just remember the basics. Have it well priced. Make sure it is in good condition. Know that you need a strong marketing plan in place to get the word out. And do what you can to make it accessible to potential buyers. With these things in place, you are more likely to have a sale, and you are not competing with all of the homes that will be put on the market in the spring. Doesn’t it hurt to have my home on the market that long? Odd as it sounds, no. By the beginning to the middle of February, if the home hasn’t sold, let the listing expire for one day. Then immediately RE-LIST it the next day with new photographs, fresh flyers and new descriptions. Not only does it re-set the Days On Market (DOM), it will also appear like a totally NEW LISTING! There you are, just in time for the early spring market before everyone else has put their home up for sale. If your home doesn’t sell over the winter, there is a huge advantage to being on the market in early spring before everyone else. Buyer activity always shoots up a month or two before the stampede of folks who put their home on the market in the mid to late spring. Since there are fewer homes on the market that time of year, those with their home already on the market, have buyers with spring fever flooding through their house and making offers. You need to ask yourself a question. If a buyer came up today and offered you what you’re asking (or close) …… Would you take it? If so, then your home needs to be for sale. If not, don’t list it. If you decide you want to sell, expect activity to be slower and don’t be overly anxious or desperate. Do have your home available in case the “right buyer” comes along. You never know. Remember, if your home is not on the market,NO ONE can buy it. Happy Holidays and Happy Selling! Mike Grbic Mike Grbic Team Realtors, Inc Coldwell Banker, Stucky & Associates
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