By Anonymous October 13, 2014
Please remove this number from your records. 970-282-1310 is not a business line. Thank you, Rich ...read more
By Lake Powell Boat Rentals and Jet Ski Rental January 25, 2011
Thanks for your MC network connection, you have an great company. We offer watercraft rental & boat tour service in the western states, if you are ever in need of these services please let us know if we can earn your business. ...read more
By Hecker Video-Video Transfer and Conversion Service December 16, 2010
Great internet marketing. Reasonable prices. Thanks, Lee www.heckervideo.com ...read more
Many people's first inclination is to rush onto the internet and generate instant success. Market first and ask question later. The truth is that many preparations must be made before you will be ready to take full advantage of what the internet has to offer. The better you prepare, the better your chance for success. First you must decide your long term business ambitions. Do you wish to start small and stay small? Are you driven to become the next Microsoft or CISCO? How much risk are you willing to take, and how fast do you want your business to grow? Many mistakes new businesses make is to try and grow too fast or to start big without growing big. The internet provides a unique opportunity where you can start small, test small, and prove your business plan before your start-up investment breaks you. Hundreds and thousands of DOT-COM businesses sprung up during the DOT-COM boom, fully furnished, expensive floor space, and 50+ employees before they had their first customer. For the low-risk takers, you can launch a tiny company, pay tiny bills, and prove that your business is viable before making an investment you can't recover from. A failed campaign does not have to translate into a failed business, but rather one more test data point Web design is the first filter when selecting a company online. During the early days of the internet, just about any web site could generate a sale. However as the internet has evolved, higher and higher expectations are made, and your professional online image is vital. There are so many web sites and competitors on the internet, that the quality of your web site is now a major factor. However, your professional image must transcend beyond your web site design, as people will do their homework and research your company. Customer service, BBB listings, online business monitoring systems (such as Yelp.com), and other reputation building resources will all come together to build a customer's impression of you. Fortunately through the web, starting small does not translate into looking small. The internet is still new, and many people are not comfortable purchasing through the web. While web scams, unfulfilled orders, and terrible customer support abound, people are rightfully cautious. In every way, you must convey an image of professionalism and trustworthiness. Your first impression cannot be underestimated. It is necessary to implement a professional image and back that with excellent customer support. You have a few seconds through your website to inform your potential customers that your business is reliable and trustworthy. Your business web image is an area that must be done well and in particular, your website design (more on this topic later.) If you fail here, all of your marketing investment, effort and potential sales will be lost. It is also recommended that you set up a professional business name. People will become nervous if they are instructed to send checks payable to an individual's name. You should register a business name with your State of residence (Secretary of State), or set up a more formal LLC, Corp., or other legal business entity. There are numerous affordable online resources for setting up a new business. Conveying a Professional Image on the Web Invest in a professionally designed website. It doesn't have to be a BIG or FANCY web site: Functional and attractive will do. If you sell products, you will need a shopping cart and a secure payment method. Acquire a domain name that matches your company. Do not settle for a free web hosting account or a sub-domain of someone else's domain. Through your web hosting account, create an Email address which includes your domain rather than a freebie Email address. Yourname@yourcompany.com conveys a more professional image than john1234@hotmail.com. Design business cards and letterhead that match your website. Don't forget to include your website address and Email address on your business cards Use a registered business name, preferably one that matches your domain name (yourcompany.com). Create a bank account under your registered name. Implement a toll free phone number with voice mail that sounds professional. Other considerations for your business image include your voice mail, Email, business cards, phone demeanor, customer support, toll-free phone number and a well planned business process. If you ship products, do you have a shipping and packaging process? Can you take credit card payments? Will you accept product returns or refunds? Have you registered your business name with the State or created a corporation? Do you have a bank account to go with that business entity? Think through your entire sales process and have these issues worked out before trying to lure in customers. More articles andinternet marketinginformation atsharpnetsolutions.com. ...read more
By SharpNET Solutions, Inc. December 24, 2010
As a relative "newcomer" to internet marketing, co-registration based lead generation has found a unique niche in producing low cost leads in high volume. Co-registration occurs when a web visitor registers for a product or service on a third party website. During the registration process, third party offers, such as John's mortgage company, are presented to the registrant. For example, a web visitor decides to register on a website for a free product, free Email or a newsletter. After they enter their contact information, a list of third party offers follow. Co-registration offers state things such as "check this box if you would like to receive a free life insurance quote," or "check here if you would like a free rate quote on a home equity loan." If the web visitor checks these offers, then the co-registration advertisers will receive the contact information about the person making the request. As the co-registration industry matured, new marketing twists evolved allowing for advanced and creative lead generation opportunities. The original co-registration offer was little more than a few sentences of text with a check-box confirmation. Today, most major co-registration providers feature custom co-registration campaigns where an entire web page may be dedicated to your offer. Custom co-registration is capable of collecting unique data focused only on your offer, and allows for your own unique content, logos, and custom questions. A custom co-registration lead behaves more like lead generation through your own web site, and fetches a much higher price than the original check-box co-registration offers. Lead generation through custom co-registration will not yield the same quality as lead generation through your own website, but often it provides a less expensive and higher volume alternative. Co-Registrations Advertising Uses Low-end co-registration leads are an ideal source for a call center environment, where you wish to make a lot of phone calls and minimize lead expenses. High-end custom co-registration advertising performs like many other third party lead generation sources, and they are fit for a sales representative without a call center environment. Because the sales lead is not produced on your own website, you do not have control over the campaign and are therefore susceptible to increased risk. You also miss a branding opportunity when leads are generated off of your website, a common problem addressed in the SharpNET article Pros and Cons of Third Party Sales Leads. It is recommended that you try lead generation through your own website first, and move to custom co-registration to increase volumes or lower your per-lead cost. Keep in mind that the trade off between quality (website lead generation) and quantity (custom co-registration) may not play in your favor. Co-registration leads vary greatly between both cost and quality. In general, any cheap co-registration lead will be low quality, however sometimes expensive co-registration leads will also be low quality, so buyer-beware. It is difficult to sniff out a bad co-registration lead source, however in general you are better off going with a big company. The downfall is that big companies typically want a big campaign, which may be unreachable by a start-up business. Building High Performance Co-Registration Campaigns: Be very clear and concise about your offer. You do not want to pay for people who are not genuinely interested in your business. Try to use your content in a manner that filters out wishy-washy web visitors. For example we can consider John's mortgage business and two possible co-registration offers: (1) "Consolidate your debt into one low monthly payment" vs. (2) "Home Owners with good credit, consolidate your debt into one low monthly payment through a Home Equity Loan." Clearly, message (2) narrows down the audience for people who are much more likely to be accepted into John's program. John will receive fewer leads, but the leads he receives will be much better quality. John's per lead costs will not change, but his lead quality is affected considerably. Work with companies that provide real-time lead delivery, and contact those people quickly. Many companies will send leads only once per day or every few days and your contact rate will fall considerably. If you receive a real-time lead and that individual is contacted shortly thereafter, you may likely catch them while they are still at home and thinking about your services. Only work with companies who have a sophisticated lead validation system, ensuring that your data is real, phone numbers are not disconnected and Email addresses are valid. Ask your co-registration provider to show you exactly where your offer will show up. The web address or at least an example website. Co-registration offers are often placed across a network of hundreds of different website, so it may be difficult to see the exact location that your offer will be displayed, however clean examples of how their network operates and should be demonstrated. If they can't show you how they generate the lead, then walk away. Do not work with co-registration companies that require people to generate a lead in order to get something else, such as a gift or to enter a sweepstakes. People must freely choose your offer amongst many offers. People should not be forced to generate a lead in order to get an incentive. Make sure your co-registration campaign has a panic button, where you can cancel the campaign quickly if the leads turn out to be complete junk. Do not run an opt-out co-registration campaign, were people must "uncheck" your checkbox if they don't want information from you. Most opt-outs are overlooked, and you will be paying for people who really don't want your information. This can be a significant source of complaints and poor sales conversions. Co-registration lead sources are not always stable, where quality and quantity may change quickly. Just because one source was good today does not mean it will be good tomorrow. Don't get lazy and assume they will always be good, remember to monitor the quality on a regular basis. The downfall of co-registration lies in the required minimum campaign size, usually exceeding $2,000-$3,000, and the potential for receiving bad data. Any start-up operation may wish to use the buddy system and enter a co-registration agreement cooperatively with another company offering the same services. This may put the start up fees in reach, and dilute the number of leads received so that you are not overwhelmed. Overall, due to the large variation in cost and quality, combined with a high entry fee, co-registration should be considered volatile and avoided by the beginner internet marketer. You may want to consider co-registration after your have a firm understanding of internet marketing, as the sales potential is as volatile as it is staggering. ...read more
By SharpNET Solutions, Inc. December 22, 2010
Search Engine Marketing Strategies - The Big Picture of SEM Why is search engine marketing so important?Search engines find information for people at the exact moment they want it. As society becomes more and more comfortable with the internet, search engines become a natural hotspot for online business. So hot, in fact, that search engines accounted for over $14 billion spent on online advertising in 2008. Despite the recession that began in 2008, online sales were one of the only areas of growth. In the world of online advertising, search engine marketing is king. What is Search Engine marketing?Search engine marketing is the strategy of generating sales through search-based traffic. However there is more than just "search" when it comes to search engine marketing. Since the internet gave birth to the first search engines in the early 90s, they have advanced at a break-neck pace. Search engines are our eyes and ears to the world, including some last minute Christmas shopping or a review of the local Sushi bars. Some common search engine marketing channels include the following: Search Engine Optimization Pay Per Click Marketing Local Business Listings Content-Specific Ad Placements Co-Registration Banner Advertisement Search Engine Marketing StrategyThere are many different ways to market your business via the search engines. This does not mean that you should embrace all of the search engine marketing methods that are at your disposal. Different marketing methods serve a different purpose for each unique business situation. Keep in mind too, that search engines were made to help people search. By sticking to the strengths of a search engine, you will generally minimize your risk while also maximizing your return on investment. Those strengths are (1) Search Engine Optimization [SEO] and (2) Pay Per Click [PPC] Marketing. We feel that only seasoned search engine marketing campaigns should include impression-based or content-based advertisements, such as banner Ads, contextual marketing and co-registration. There are areas that you may wish to consider moving into, after SEO and PPC have been successfully tackled. Leveraging SEO Services and PPC Management - Working TogetherTo optimize your search engine marketing efforts, PPC and SEO should collaborate. We often find people bidding for keywords through PPC that they already have strong ranking though SEO. In order to maximize your overall search engine marketing ROI, SEO and PPC must work together. Your SEO and PPC campaigns should compliment each other, rather than compete against one another. As you gain strong search engine ranking through SEO, PPC bids for those corresponding keywords should be paused. As your SEO services mature and evolve over time, your PPC bill may actually decline. Consider PPC Management for New and Established Businesses Fact: Retailers without an online presence are 30% more likely to fail.Fact: 62% of all people using the search engines will not look past the 1st page results.Fact: In March of 2006, there were a total of 6.4 billion searches from US based search engines.Fact: The #5 search engine listing will receive 60% of the views. The top 3 spots are scanned nearly 100% of the time, and #4 comes in at 85%.Fact: For businesses who engage in search engine marketing, only 16% stated that they were unhappy. Search Engine Marketing Yields the Highest Quality TrafficIt is no surprise that search engine traffic produces the highest quality website traffic. That includes retail sales conversions as well as the hottest sales leads. Through search engine marketing, you can drive people to your website who are actively seeking information about your products and services. Other online marketing media can also reach people who are interested in what you have to offer, however it also reaches a lot of people who are not. In regard to marketing ROI, you cannot beat the precision targeting offered through search engine marketing. SharpNET Search Engine Marketing ServicesSharpNET has provided search engine marketing services for over a decade. We understand how to put a search engine to work for you, driving traffic to your website from people who are interested in what you have to sell. Whether you are interested in an entry-level or advanced search engine marketing campaign, SharpNET can strategize and execute a low-risk and high-return search engine marketing campaign. To learn more about SharpNET's search engine marketing services, please visit our either our SEO Services web page or our PPC Management web page. ...read more
By SharpNET Solutions, Inc. December 22, 2010
Today people oftentimes receive their news in a different way than they ever did in the past. This is because news is available almost instantaneously online. While this is great for convenience, it has unfortunately caused some challenges in the way of media management. ...read more
The media plays a very big role in today's information seeking world. With our current technology, people are able to learn what is happening in other countries by watching global new broadcasts and live streaming video. Communicating with friends is just as simple; using cell phones and computer... ...read more
