With February quickly approaching, many people are scrambling to prepare their retail stores for the most romantic day of the year, the day when people flock to store shelves with the goal of picking that perfect gift for that special someone. This time of year has the potential to be a gold mine for the well-prepared store owner. It may not have the same impact as larger holidays, but Valentine’s Day gifts tend to lean towards more expensive options. Many consumers want to show their loved ones just how much they care by spending a little extra on something that they’ll really enjoy. One of the most important marketing tools is packaging. This allows a company to advertise in miniature, and to catch the eye of the customer. For smaller stores that sell their own products, packaging becomes even more important. They are often competing with larger and better-known brands. This means that they need to have something that gives them an edge over other products on the market. You can have the best product in the world, but if no one purchases it then it will never be appreciated. The first step towards selling anything is attracting the consumers that would buy it. If you’ve ever walked into any kind of store and seeing items packaged in a novel in creative way, then you understand the impact that this can have. Many people will choose the product that has a unique packaging over a more recognizable brand. The extra attention to detail inspires a confidence in the product’s quality. It’s not enough to simply slap a logo on a generic plastic box or container. One thing that can really help smaller businesses to make a larger impression is to work with a dedicated packaging company. Many of these companies can be found on the Internet. This has helped to keep prices down in the packaging industry, and to offer retailers the opportunity to purchase everything fromplastic folding box onlineto decorative ribbons. Working with one company to provide for all of these needs is a great way to ensure consistency, and to develop that consumer recognition. These are just a few of the more creative ways to display your Valentine’s Day wares: Clear Cylinder PVC Boxes Nothing screams “Valentine’s Day” like a single red rose. Whether you plan on selling the real deal or want a flower that can be saved to commemorate the day—using clear cylinder PVC boxes is a great way to display your flowers. It also helps to protect the integrity of a gift that can be easily crushed or damaged. You can sell these individually, which works to increase your opportunities for profit. Wine Boxes These can come in a variety of different materials, colors, and designs. The clear wine boxes create a kind of showcase for your favorite wines. This takes the sale of a bottle of wine to another level. Any time that packaging goes a step further than the usual methods, it’s bound to get a bit more attention. Try using the clear boxes to package more expensive wines on a bed of chocolates or shiny decorations. Heart Shaped Containers This may sound like a more generic sales technique—but it’s stayed popular for so long for a good reason. Clear heart shaped boxes provide the perfect way to package everything from artisan chocolates to custom made beauty products. Mixing and pairing products is a great way to convince customers to buy more items that they might otherwise overlook. Resource Box: If you are looking forpolyolefin shrink film, then the author of the article recommends Durapak Supplies. ...read more

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Welcome to Sterling Machinery Exchange.Located in South El Monte just 20 minutes from Los Angeles California, we've been serving the metal working industry for almost 60 ears. We have an enormous inventory of machinery with over 2,000 pieces of New and Used machines and are one of the world's largest stocking used machinery dealers.  We sell Lathes, Shears, Press Brakes, Milling Machines, Rolls, Surface Grinders, Saws, Punch Presses, Ironworkers and much more. Search our online catalog to learn about our complete inventory. We have all the neccessary information on the machine you're looking for including specifications, prices, brochures, photos, videos, buyers guides and live webcam demos! You can also view "How-To" videos on www.MachineryTube.com the web's premier machinery video site. Looking for a quality used machine tool dealer? We Buy, Sell&Trade all types of machinery. If we don't have what you are looking for, contact our sales department at (626) 444-0311 or email sales@sterlingmachinery.com and we can find it for you. Surplus equipment gathering dust? From one machine to a entire shop, Sterling Machinery buys all types of machinery. Thank you and we hope to help you soon. ...read more