Blogs from Businesses in Houston, TX

Creative Ways To Promote Your App For Free

After having completed an amazing app with the most appealing mobile UI design and having spent endless hours paying attention to detail, most businesses aren’t seeing the result they anticipated. They’re rewarded with merely a dozen downloads. This leads them to think that they’re lagging behind in terms of the content and start struggling with self-doubts. However, the fact is that the app isn’t seeing as much traffic majorly because it hasn’t been marketed right.   To ensure that your app becomes the talk of the town, you need to come up with strong mobile app marketing strategies – free or paid. While it might seem to you that paid marketing campaigns might act better, you should know that it is not always necessary to spend truckloads of money into an activity which might as well be done for free.    Take a look below at the simple ways in which mobile apps can be given the publicity that they deserve.   1. App Store Optimization (ASO)   This is easy. It may take a lot of time to reach the top apps, but this is one unique way to definitely climb to the top. Simply ask users to write a good review and rate your app after they have completed a task. This will make your app trending and people will naturally start downloading it. Even the respective app store will recommend you.   For a stronger ASO, conduct thorough keyword research and look into the most used keywords that are related to your app. Use these words to write a refined article. Add in some screenshots from your application and use a good video to demonstrate everything. This is how you can quickly reach the top.   2. Create a Dedicated Website   The Google Play Store and Apple App store limit the description of your app and you may find it difficult to explain the utility and features in a few words. To avoid the fuss, leave a short description in the app store and get a dedicated website developed for your app.   Explain even the minutest details on the website, as you can afford to expand and elaborate as much as you can. If people are looking for more information on your app, they will directly access your website and learn more about the app. You can even add a website link to the app store. Look for a web development company that you can rely on and explain your requirements to them.   3. Leverage the Power of Social Media   These days, social media can do miracles. There are a thousand things that your app can do when you publicize it on Twitter. It aims to link all the people of the world, irrespective of their strata. Use Twitter cards in your blog and this would increase the number of your blog readers. You could even use Twitter promotions to increase the number of reads and downloads.   Similarly, use Facebook to expand your app’s reach. Create a business page and use it to reach more people. Effective, smart, and quick, Facebook marketing is a weapon that no one in the marketing industry should miss out on. There are 1.8 billion active users of Facebook and the number keeps growing. Just have sufficient and engaging content for the world to witness.   4. Use a Blog to Promote the App   Your app needs some good content related to it and blogging is a penniless way to spread the word. This is one of the best techniques to promote good content and bring in significant returns. Write an SEO enriched blog for better results. You will see significant returns, downloads, more reviews, clicks, and organic engagement.    Another great strategy that you could implement is to encourage guest blogging. This will incorporate other people into your app ecosystem – user reviews are always taken seriously, and your app gets an instant boost in the number of downloads.   5. Get Your Hands on Email Marketing   Use gated content to extract out email addresses of interested customers. This will streamline the exact number of people you will need for the application. Now start sending them emails to promote your app and take things forward. Reach out to them regularly and communicate with them. Use email communication to keep things alive and going.   6. Submit Your App to Review Sites   The greater the number of reviews, the more will people start liking it. Getting an app reviewed by a third party website makes it more interesting and detailed. Your app will automatically gain more exposure with a greater number of people having access to it. The moment people believing that your app is of superior quality, there’s no looking back. Word of mouth spreads and your app gets popular.    These are the top marketing strategies that you can use to promote your app for free. But with your app’s success, do not stop implementing these techniques. Keep uploading more articles and engaging content to keep them coming back to your app. And as always, thanks for reading! Stay tuned with AppMsytery for more app marketing ideas. Source Url- https://www.appmystery.com/trending/7-best-strategies-to-boost-your-mobile-app-downloads ...read more

By App Mystery September 02, 2019

Best Strategies To Boost Your Mobile App Downloads

Getting people to download your app can be very challenging – it was an estimation that stated that an average American downloads only 3 apps a month. As of the year 2016, a study conducted showed that Google Play and Apple Store sell about 4 million apps combined. There are so many options available that an app becoming popular and having millions of downloads is a rare probability. Luckily there are ways in which one can go ahead with this. Here are 7 best ways to boost your mobile app downloads: Work on App store optimization: ASO or App Store Optimization is a brilliant way to influence app downloads. Remember that it requires constant efforts from your part to make this successful. Remember that App store rankings always depend on metadata, which includes description, ratings and reviews, and App Store Optimization would include more than that – you might want to include the keywords in it too. Conducting A/B tests is another great way to go ahead with the marketing. The metrics that you can track would be keyword ranking, app store impressions, number of downloads. Encourage user reviews: when you are raising your app store visibility to increase the downloads, that is only one step taken. When your users will find your app, you will again need considerable amount of effort to convince your customers that your app is worth the use. This is where the user reviews come into play. Users always tend to rely on word of mouth recommendations, over any other forms of advertising. You could allow reviews through in app messages ( but be careful not to send too many notifications and bother them). Reviews are extremely fundamental to help your customers to figure out the quality, relevance and also provide a great opportunity for you to interact with the customers. If the users share suggestions or complaints, you could even respond to them, and tell them that you’ll incorporate those changes. That works even better for the users – you will get their trust and hence promote more downloads. Ensuring that your app doesn’t crash: users generally tend to share their grievances online – they do not like if the app crashes too frequently and they’ll complain about it on the online forum. After responding to these comments, your developers must quickly work on these existing problems, and then get back to the users. This is very important if you have to keep up with user retention. Take up an active approach, send your app through rigorous testing, so that all potential bugs be discovered, and your app is available with minimal or no errors. Motivate the users to make referrals: this is another great way to get in more users. Simply convert existing users into brand ambassadors, and give them an incentive in return. They will automatically start preaching about your app to others, and since it is word of mouth recommendation, you will get users again. If you are a car rental company, you could provide some free miles, and if you are cloud storage providing company, some extra GB data can be given away. Invest in content: create great content that will help your app reach its potential. Remember that content is king – it is capable to increase your visibility by a thousand folds. It could be infographics, online content, videos, or even sponsored content. It would depend on what your customer digests. For example if you have a gaming app, you could simply show your audience a visual of the rich graphics. Or if you have great utility apps, talk in depth about the usage and the vitality of the app. These would be absolutely crucial in deciding your app visibility and downloads. Engage well on social media: the solo platform that acts as a game changer – find out ways to reach out to millions of customers! Pay close attention to the user demographics and accordingly keep posting valuable blogs and articles related to the app that you are launching. Remember that is should not be limited to sales pitches only – it should stretch far beyond. Respond to your users there, and create a community that thrives because of the app. Influencer and community outreach: influencers dominate the advertising field. It has been seen that when a popular face endorses a particular product, the number of takers for the product massively increase. They have the power to affect the purchase design of your product, you just need to know how to go about it. Take a realistic goal and contact an influencer – and then let him/her pitch it in his/her own style. This should be sufficient to increase the sales dramatically! If you research the right kind of influencer for your community – you have already won half the game. With these techniques implemented, all you can do is measure, analyze and optimize the number of downloads. You would also need these insights to monitor all your future campaigns too – if there is a particular audience which has stopped catering to your posts, you might recognize the need to redirect them. Thus with the app metrics that you have collected, you can drastically change the way you campaign. Source Url- https://www.appmystery.com/trending/7-best-strategies-to-boost-your-mobile-app-downloads ...read more

By App Mystery September 01, 2019

The Unique Issues Involved in Appealing Juvenile Cases

Facing criminal or quasi-criminal accusations in a trial setting is an intimidating prospect for anyone, but particularly for a child who may not have a fully formed sense of what it means to be responsible for one’s actions and accountable to the legal system. At Connolly & Shireman in Houston, our attorneys provide juveniles with skilled, attentive representation. Juvenile law is one of our major practice areas, and attorney William B. Connolly is Board Certified in Juvenile Law by the Texas Board of Legal Specialization. If your child is facing a trial in juvenile court or you would like to appeal a juvenile court decision, don’t hesitate to contact us. Experienced With Unique Juvenile Proceedings A juvenile trial (also known as an adjudication) takes place under a hybrid procedure combining some elements of civil and criminal procedure. This is a unique area of Texas legal practice. At Connolly & Shireman we are highly familiar with the juvenile law and juvenile court procedures and we are experienced at working within these procedures to pursue the best possible results for the minors we represent. During a juvenile court trial, the child’s lawyer needs to be prepared with accurate information to present to the court. We identify the core issues of the child’s case, thoroughly research the available alternatives to address these issues, and then advocate for the best placement and outcome for the child. We carefully research and prepare every juvenile case we take to trial and we also are regularly requested to represent juvenile clients on appeal. Our appellate experience keeps us attuned to preserving a record for proper review by an appellate court. Keeping an Eye on Long-Term Consequences Many parents whose children have been arrested believe it is important for them to go through the juvenile justice system in order to learn lessons about responsibility, and we respect that desire. However, it is also important to remember that under Texas juvenile law, the sentences minors receive in juvenile cases can have long-term ramifications well into adulthood. Children need to have someone there as an advocate to explore alternatives to a situation where the client will suffer negative lifetime consequences of having made bad decisions during childhood. At Connolly & Shireman we are highly experienced at guiding minors and their parents through juvenile trials and appeals. Contact us to discuss your options. ...read more

By Connolly and Shireman LLP September 01, 2019

Foster Parent Adoption

Becoming a foster parent is often a very rewarding experience. Sometimes, the opportunity comes along to adopt a foster child and make him or her a permanent part of your family. When you want to pursue this option, the law firm of Connolly & Shireman is here to make your dreams a reality. Our law firm has experience handling all types of adoption matters, including foster parent adoption petitions. We can help you with every step of the process when dealing with the child protective services (CPS) department as well as the courts in Texas. Contact our office today to learn more. Protecting and Pursuing Foster Parents’ Interests If you are a foster parent and want to adopt a foster child, we can help you make the proper petition to child protective services and the courts. We will help you prove that making the bond permanent is in the best interest of the child and help preserve your foster parent rights. It is preferable to be involved prior to termination in some circumstances that the child’s placement can be protected. The legislature frequently changes the legal requirement that allows foster parents to become involved in this type of litigation. We have experience handling these sensitive foster parent adoption matters, much like the evaluation process that was used to determine if you could be a foster parent. In the event that you are told that the children will be placed back with their biological parents and out of the foster care system, even in cases where the foster parents have been told that the children will be eligible for adoption, our Houston foster parent adoption attorneys can help you fight this decision or help work out an arrangement for continued contact because a close bond has been formed. Contact an Experienced Foster Parent Adoption Lawyer in Harris County, Texas For effective and dedicated family law assistance, please do not hesitate to contact our office. Our goal is to help grow your family. ...read more

By Connolly and Shireman LLP September 01, 2019

Houston Carpet

Houston TX Superior Carpet Cleaning - Furniture Cleaners Texas If you are looking for an environmentally friendly way to clean your carpets, then you have to contact the carpet cleaner experts. We are a preferable carpet cleaning company that serving the whole area. Our target is to help take your grimy, filthy, stained carpet and retrieve it so that it looks new again. We simply change from professional carpet cleaners to one that is specialized in cleaning upholstery. Finally we will discuss any special requirements you could have and let you know what to expect from our cleaning service and how your upholstery will stay cleaned. Our Upholstery Cleaning Service is supplied to the same affordable standards as our other cleaning services.   Our Services Area Rug Cleaning Carpet Cleaning Services Stain Removal Tile Grout Cleaning Professional Carpet Cleaning Carpet Installation Upholstery Cleaner   Houston Carpet 420 Meyerland Plaza, Houston TX 77047 houston--carpet.com | Contact Us At : (281) 310-1156 Open all days From 8 to 6 ...read more

By Houston Carpet September 01, 2019

Dryer Vent Cleaning of Houston TX

our professionals today. At, [Dryer Vent Cleaning of Houston TX] we are only one call away from coming right to you and providing you with a free inspection and price estimate too before we get those clothes drying perfectly as they should in only cycle all over again. ...read more

By Dryer Vent Cleaning of Houston TX September 01, 2019

Medium Brown Hair Fibers: The Best Hair Fibers for Thinning Hair?

Hair fibres are in demand in the last decades and the reason is pretty simple as these products are quite effective. There are so many people who suffer from hair loss and this is one such embarrassment that cannot be compared to others. Everyone wants to look good and splotchy hair and beard is one of the issues that people face. The only solution is to use hair fibre to hide these splotchy areas. For these there are many products in the market that are available and one such product that has been very much popular among the people all over the globe is this one. Look for the Best Hair Fibers For Thinning Hair. There are many products that are available in the market but select the finest one that is effective and at the same time is natural. There are many people who suffer from hair loss and there are people who have hair but are very thin. Hair fibers hairline is very much useful in such cases. These fibers are attached to the hairs by applicators. As these hair fibers are made up of keratin protein which is statically charged, these fibers attached to one another. This, in turn, hides the bald spots in your head. These fibers are organic compound and hence are very much effective for the encouragement of hair growth. Although these fibers are not intended for hair regrowth they help in hair regrowth. There are many people who are reaping the benefits of these hair products and there are many hair products that are available in the market but the most popular and the best one if the look thick hair building fiber. There are so many products of hair fibers that are available and the MediumBrown Hair Fibers is quite popular. But most of these products are made up of chemicals which are very much harmful to the hair and scalp. That is the reason why these days the experts recommend hair fibers. These hair fibers are also known as hair camouflage that helps the bald spots to hide. These are completely organic and that is why there is no issue of side effects. Since these hair fibers are made up of organic keratin protein, which is very much good for the scalp.  A healthy scalp is very much important for hair growth. Hence these Instant hair fibers indirectly encourage hair growth. Among the products that are available in the market, one product which is very much popular among the people is the look thick hair building fiber. This is one such product that is easily available and is completely organic. For a perfect look or a hairstyle this is one such product that you must have at your home. So if you are looking for the finest one in the business then look thick hair building fiber is the one that you need to check out. Article Source: https://lookthick.blogspot.com/2019/08/medium-brown-hair-fibers-best-hair-fibers-for-thinning-hair.html ...read more

By Look Thick August 31, 2019

Breast Lift Surgery: A Smart Choice

Breast lift surgery boosts the sizes and shape of the women’s breasts, using breast augmentation. Women choose to have breast augmentation surgery to improve the shapes of their breasts, to deal with the loss of bust volume following maternity, to make their breasts symmetrical, and also for other factors. With the boob job surgical treatment, a lady's bustline can be raised by one or more sizes. Breast Augmentation Houston The breast augmentation specialist will make the surgical incision along the crease on the underside of the bust or around the areola. The boob job specialist overcomes the laceration, developing a pocket behind the bust cells or under the chest muscular tissue to accommodate the breast enhancement.   Breast Lift Surgery in Houstonwill call for an hour to 2 hours to finish. The cuts will certainly be shut making use of stitches, though plasters, tape, and also gauze may be looked for support and also to help with healing. Breast Augmentation Before And After In order to remove excess fluid, drainage tubes may be inserted for a number of days. You might feel exhausted and sore for a couple of days after boob job surgery however, you must be mobile in one to two days. Gauze, as well as a surgical dressing, will certainly be removed within a couple of days, at which time you may transform into a soft cup bra. Any kind of stitches that do not dissolve by them will be removed in seven to 10 days. During the very first two weeks, your nipple areas might experience a burning sensation. This will certainly go away as post-surgical discoloration starts to discolor. Swelling after the boob job, surgical treatment may persist for 3 to 5 weeks with implants positioned under the bust gland.    Breast Lift Surgery Houston Recovery The majority of individuals go back to work a couple of days after breast augmentation surgical procedure, relying on the number of tasks their job requires. No heavy lifting, pushing or pulling with the upper body is advised for at least two weeks after breast augmentation surgical treatment. We inhibit any kind of activity that causes an increase in your heart price or blood pressure for the very first 2 weeks. The surgical marks may show up to expand or stay the exact same dimension for numerous months.    Breast Reduction Houston A breast reduction procedure is a perfect option for ladies that have large, extra-large busts. The surgical procedure involves getting rid of excess breast fat, skin as well as glandular tissue from the breasts to improve the form and also decrease the difficulties triggered by oversized breasts.    Premier surgical Arts is the premier surgical clinic for cosmetic surgeries. If you are looking forbreast lift surgeryinHouston, TX, you should visit us once. For further information, visit our website.  Article Source:https://premieresurgicalarts.wordpress.com/2019/08/31/breast-lift-surgery-a-smart-choice/ ...read more

By Premiere Surgical Arts August 31, 2019

Different Ways To Find The Services of Dentist

Doesn’t matter you are having pain or just want a proper cleaning; you need it done by a specialist. Searching a great dentist ofBest Dental Clinic Near Meis required in order for you to take utmost care of your shiny whites. You can just move into the first clinic you see, but it is good to perform a bit of investigation first to confirm you get a trained professional that recognizes what she or he is doing. Find some important points to think about below. Ask Some others for assistance If you are one that is having tooth concerns, you need to search aDentist In Houston Txfast. The issue is that there are a lot of choices available to you and it may be tough to cut down the list of candidates. It is good to start with family and friends to see if they can recommend someone for you. That is just because they are already seeing this specialist and can give their honest choice on what is best and poor regarding going to this mostly office. Even, when talking about to people you know, you will feel sure that you are getting best information as different to going throughout the procedure alone. Recognize what you need When you are trying to find aDentist Midtown, it is very much simple just to say you want one. But the straightforward truth is that everyone's wants are special and what is crucial to someone else cannot be a great deal for you. For example, in case you have children, you may need theLaser Gum Treatment Dentistyou see to be best with children. Yet, in case you do not have any children, then this cannot be a deal breaker for you. Even, location is a greatest factor. It does not make some possible sense to search a dentist you love, but you can’t get there on the time as the clinic is totally across town. Also, some people are immense on sure cosmetic process. Even as, most of the dentists can do a collection of services, few of them expert in specific things. If tooth cleaning and whitening is something that you actually want, you can need to search forDentist Near Me Openas per to their knowledge in this area. Base line, recognizing what you need upfront will assist you save a lot of time throughout your search. Think about experience For one to practice as a specialist dentist, they must be capable. It indicates, they must have gone to and adapted from an attributed university or college and passed all required examinations to practice dentistry. Though, it is good to know how long one has been doing work with patients. In case you get one fresh out of university, she or he cannot have the knowledge you are looking for. Even as, some people do well as beginners, it is good to know these information ahead of time thus you are not amazed at all.   Article Source:http://toothache-emergency-dentist.over-blog.com/2019/07/different-ways-to-find-the-services-of-dentist.htm ...read more

By emergencydentistinhouston.com August 31, 2019

Best Push Notification Campaign Your App Needs Urgently

Push Notification is an effective tool for the app marketers that could boost up the user engagement and user retention exponentially. However, still, most of the app owners didn’t know how they can use this technique to get their users back. As much as the push notifications benefit the app, they can also backfire if not use in a cautious way. Today we will be telling you the best 5 push notifications campaign that you can use for most effectively leveraging this technology. Top 5 Push Notifications Campaign 1. On-Boarding Campaign The user has installed and opened your app for the first time, browsing through it and left it after a while. Now, it is clear that user is interested in your app as the app is still in the phone, but you need continuous engagement for the app. The best thing you can do is sending the On-boarding push notifications. This includes greetings and thanks messages for the user to install the app and choosing your service. You need to bring the user back to your app, but why should the user open your app in such a short period. To allure the user you can offer On-boarding deals or discounts to the user that will lead the user to open the app. 2. Retargeting Campaign It is the most important campaign that will get you the maximum user retention for your app. After using your app if the user does not open it for quite a while then it’s time to worry and take the step. The retargeting campaign includes reminding the user about any incomplete task or the move that he/she might be interested in completing. The best examples are the shopping apps, the items in the cart could be used as a push notification. Asking the user to complete the process and buy the product from their cart will tempt the user to open your app. 3. Time-Sensitive Campaigns This is the most beneficial one as it could bring you the maximum engagement if executed carefully. The timing of sending the push notifications plays a major role in getting the user’s attention. The first thing you need to understand is that sending too many and irrelevant push notifications will only be going to irritate the users. The time-related campaign gives an idea about the perfect time to hit the notification for the users. Consider there is a news app, so sending the exclusive news flash in the morning and instantly will be most effective. 4. Reward Campaign If you look from the user’s point of view, then it is much easier to browse apps by category. This is the reason why you need to put your app in the relevant category to avoid misleading of the users. It is best to choose the category for your app which describes your product the most. This will bring you the maximum number of users and help you in marketing your app. 5. Location-Based Campaign The location-based campaign is the most trending one nowadays as it getting the maximum business to the users. Under this campaign, you need to customize the notifications and send the push notifications depending upon the user’s location. If the user is in the nearby location to your shop or brand, you can send the alluring deals and discount that will help you by bringing them more business. Just a piece of advice, you don’t want to try this location-based campaign on the inactive user as it could get backfire with the permanent loss of those users. Try to target the users who frequently open your app and seems to be pretty active. Push notification is the tool that will boost up your user engagement in no time, and it’s no more a secret. But you have to be specific with the strategy and plan using this method. I hope above-mentioned campaigns will help you increase the user engagement exponentially. Source Url- https://www.appmystery.com/app-marketing/5-best-push-notification-campaign-your-app-needs-urgently ...read more

By App Mystery August 30, 2019

Startups Should Invest in Mobile Apps

So, you’re gearing up for the entrepreneurship race and working hard to turn your idea into a million-dollar business. However, this will require you to work on many parameters, one of the most important being the mobile app strategy. In the last five years, the digital world has taken over the business industry with mobile apps holding a significant share. It is mandatory for every startup to incorporate mobile app developmentinto their business plan.   With the continuous evolution of technology, users have shifted their interest to mobile platforms. In order to access a large number of users with minimum effort in no time, you must own an app for your business.  Here are 5 primary reasons why you should invest in mobile app development for your startup.   1. Increased User Engagement   To make a product successful, every business needs to connect to its potential customers on a large scale. With time, the methods of approaching users have changed; the digital methods are more effective today, with mobile apps at the top of the list.   The fact that most people own a smartphone today makes mobile apps the biggest platform to target a large number of users with minimal effort. A mobile app makes it possible to communicate with users directly and learn more about them.   2. Improved Revenue   To successfully interact with users, you need to provide them with the most efficient channel. A mobile app serves as the fastest and most convenient channel for users to learn about a brand and its product. This smooth process helps increase the conversion rate that eventually boosts up the overall revenue of the business.  According to a survey, 70% of the users make their decision to purchase anything depending on how a brand treats and interacts with them. Besides, mobile apps give you an opportunity to offer transparency to the users and show your products more efficiently.   3. Brand Recognition   Converting a business into a brand is the prime reason why startups should invest in a mobile app. Your users or customers need a strong brand appearance in the market in order to maintain their trust. Besides, a mobile app contributes to your company’s influence and makes it more authentic in the eyes of the users. Having a suitable mobile app will help you take your business a notch up by providing recognition in the industry as a proficient brand.   4. Get Feedback and Improvise on Them   One of the biggest losses of relying on the web version for your business is that you will never know what your users think about your service. For a small business, it is not possible to carry out a big survey or communicate directly with the users. However, a mobile app gives you the opportunity to ask users for their feedback. The feedback will let you know about your flaws and what the users want and appreciate. With direct feedback, you can work on the issues and make sure that your users get whatever they want.   5. Provide More Value to the Users   The competition in the market is fiercer than ever and you need to give reasons to your prospective customers to be loyal to your business. To acquire maximum users and make sure that they stay, you need to offer certain loyalty points or rewards in return. With mobile apps, it is effortless to carry out any program that gives rewards to the users and makes them feel special. With the help of a brilliant reward system, you will not only add value to the users but also make them stay with you for longer.   Conclusion   All in all, having a mobile app for your business should be your topmost priority for endless reasons. Make sure you hire the best mobile app development company to carry out these processes and make a unique app to reflect your business clearly. Learn more about mobile app marketing and design with AppMystery. Stay tuned! Source Url- https://www.appmystery.com/startups/5-reasons-why-startups-should-invest-in-mobile-apps ...read more

By App Mystery August 30, 2019

Mobile App Marketing: Re-Engagement vs Retention

Quite evidently, mobile usage is on the rise and so is the demand for new, fresh, more user-friendly mobile apps. According to various studies, an average smartphone user spends no less than 2 hours 15 minutes on app browsing. Thanks to the evergrowing screen time, mobile app developers and companies can expect exponential growth if they target the right audience with just the right mobile app marketing strategy and make their app stand out.   While this might seem easy, do not forget that there is another side of the coin. The 30:10 rule suggests that people use a total of 30 apps throughout the month, but only 10 of them are the most regularly used apps. They then uninstall the other apps as per their liking. This is a clear red flag for app marketers. This is where the need for user retention and re-engagement arises.    The Significance of Good Mobile App Retention Strategies   It is a common misconception that all you need to do is get the maximum app installations in such a crowded marketplace. While a user might install your app, they might end up feeling like they don’t need it and uninstall it later, thus decreasing your app’s user engagement. While you focus your marketing strategy on user acquisition, you also need to come up with ways to engage existing users to improve the overall metrics of your app, such as customer lifetime value and conversion rate. This is why most mobile app marketing service providers first focus on figuring out the target audience and then come up with campaigns that relate to this audience.   Here’s how you can increase user retention for your app. Target Similar Audiences Look for audiences that share common traits with your target audience to increase app reach.   Make Personalized Ads Only those users would stick to your app who would realize that they’re seeing highly personalized ads. This will give them a sense of importance.   Pricing Model Lure users into engaging in post-install app events by offering them cashback rewards and discounts. This is called the cost-per-action pricing model.   If you’re still not sure whether you should focus your attention on customer retention or customer acquisition, you must know that studies show that it costs around 6-7 times more to acquire a new user than to retain an existing one. Try giving customer retention a shot and see for yourself. Now, the problem of app uninstallation can be solved by formulating new mobile app retention strategies. However, what about those who’ve installed the app and forgotten about it? They haven’t deleted the app, but haven’t opened it in a long time. It’s sitting on the shelf like a 50-year-old book covered in dust. This is where customer re-engagement comes in.   Re-engaging Dormant Customers   A lot of customers might as well get convinced and download your app. But there could be multiple stages where they could lose interest and disengage with the app. However, that is not the end of the world as you can still work out methods on how to engage users on the app.   The best way to do this is to send push notifications, with respect to the user’s mobile app usage behavior. If you have an eCommerce app, you could send a reminder telling the user that there are items remaining in their cart. The clearer and crisper the notification, the better the chances of an increase in mobile app engagement. Try using geo-targeting to send location-based push notifications.   Final Thoughts   Retention and re-engagement go hand in hand when it comes to mobile app marketing and user engagement. The more personalized the experience for the user, the better the rate of conversion. Read more on mobile app marketing on AppMystery and increase the success rate of your app. Source Url- https://www.appmystery.com/app-marketing/mobile-app-marketing-re-engagement-vs-retention ...read more

By App Mystery August 30, 2019

Quit Your Job and Start Your Own Business?

Every now and then do we come across a bunch of people who are disappointed with their everyday work life. There are engineers who probably would have been better off as writers, graphic designers who wish to run an event management company, life coaches who want to own a bar, and so many others who are a misfit in the 9-5 they’re stuck in. All this because they do not know when to cut the cord.   All of us thinkers have some business idea in our heads that is sidelined to the extent that it has become a relationship killer and money and energy waster. But it’s time that we realized our potential and thought of spending some time building our idea. But then again, quitting a job requires courage. It’s steady and predictable and you’re never sitting on your edge worried about whether or not you’ll have enough money to sustain for the time being. You would be kidding if you were to say that the idea of quitting your job and starting your own venture hasn’t crossed your mind. So what’s stopping you then? Responsibilities to the team, fear of losing? It’s time you let that go and made a move. Here’s how you’ll know you’re ready.   Are your excuses good enough reasons to not start your own venture?   Melitta Campbell, a business coach who helps women start their own ventures, once said that when you think about starting a new business, there will always be innumerable reasons to not begin working on it. Although they’re not that important when you analyze the potential of your business, they would initially seem like really huge, rock-solid obstacles.   This is exactly why you need to sit down and think whether or not these reasons are valid. Think big and think far. Think about what will happen 20 years down the road if you started your own business; the revenue, contacts, freedom, and what not! And now ask yourself if you would regret the opportunity of starting a new business, 20 years from now.   Does your idea speak your mind?   Waiting for the right time is never going to work. There is no right time to start a new business. For you, the right time is when you have an idea that you’re so obsessed with that you can’t think of anything else. Your mind is constantly occupied with it, thinking of ways to implement it, the people you would want to work with, etc.    If you feel that you can’t quit your job because you need a stable income and don’t want to risk it all at once, start taking baby steps and work in your spare time. Keep looking for clients and going up the ladder. There will be a time when the revenue will meet your salary expectations and that’s when you can quit your day job and think of ways on how to start your own company.   Do you think you can embrace unpredictability and uncertainty?   Ditching your regular paycheck is going to be one big challenge. With entrepreneurship comes the uncertainty of the kind of revenue you would generate every month. There will be times when you would need to push yourself a little harder and take more risks than you thought you’re capable of taking. But remember, not all risks and adventures are going to yield fruitful results. You will also have to learn to not give up when you’re hit with failures.   “Entrepreneurship is all about the journey and who you become on your route to success, so you’ll need to be ready to experience new things, get scrappy at times, and enjoy the prospect of figuring out how to make the impossible possible,” says Campbell.   Do you enjoy networking and building relationships?   To be visible in the market and in your industry, you would need to build relationships with various businesses and connect with the stalwarts of the industry. It is important that you join a networking group and attend as many conferences as you can to ensure that people acknowledge your existence. You can then start pitching your ideas to prospective clients and eventually build your professional network.   What about the cost?   Starting your own business is a costly undertaking. You must have enough savings to ensure that you can survive till the time your new business is in good shape. Taking a loan is never really the answer. You must start saving as much as you can from your day job and once you feel you have enough money, quit.   Do you think you have realistic expectations?   If you think being your own boss will end up giving you more time for family and social life, you’re wrong. In the initial phases, it’s going to stink being an entrepreneur. Yes, you will have the freedom to do things your way, but you would need to work harder than you did in your job to get things started. Be ready to spend sleepless nights and stressing yourself out because, again, starting a business is not a cakewalk. Finally, you’re the only one who can make this decision. No one else can do this for you. Not even Steve Jobs, had he been alive. Starting something this unpredictable is a tough call to make. So make sure you’ve weighed your pros and cons and gotten it all together before you start taking your initial steps into this incredible journey. And as always, stay tuned with AppMystery for your daily dose of information. Source Url- https://www.appmystery.com/trending/when-to-quit-your-job-and-start-your-own-business ...read more

By App Mystery August 30, 2019

CM1000HA-28H Mitsubishi IGBT Module

CM1000HA-28His the best choice if you want to elevate the capacity of your Welding Power Supplies. Manufactured by Mitsubishi, this high power switching use IGBT module weighs 3.53 lbs. with a collector current amount of 1000A and a collector-emitter voltage of 1400V. CM1000HA-28H is anchored with a powerful single configuration. This special design is embedded with a reverse-connected super-fast recovery free-wheel diode. Aside from it, this Mitsubishi IGBT module also includes a low drive power and low VCE (sat) setup. One of the best features of Mitsubishi CM1000HA-28H is the isolation of its components and interconnects from its heat sinking baseplate. This makes the module to simplify its system assembly as well as efficiently manage its thermal capacity. Other features include a Discrete Super-Fast Recovery Free-Wheel Diode and High-Frequency Operation. High-efficiency, cost-effectiveness, and proven durability are the three benefits you can expect from using CM1000HA-28H. https://www.youtube.com/watch?v=fdGmCN-b7Do ...read more

By USComponent August 29, 2019

10 Steps To Build A Feature-Rich Mobile Application

The current technology-stricken world demands a mobile app for all kinds of businesses. As a result, mobile app marketing has taken a clear stride and mobile app development companies are now more specific in their approach.   Undoubtedly, mobile apps have streamlined connectivity between both clients and users. However, not all apps find a place among the top ones in app stores. Your app needs to be highly efficient and user-appealing to stand out and stay ahead of the competitors. Rightly planned and effectively implemented, a successful mobile application requires step by step development.   Read below to learn the core things you should take care of while developing a mobile app for your business.   1. Start With Ideating Only when you have an idea do you create. The key to the development of a successful app is the idea on which it is based. An idea is more of a solution to an existing problem or updating an existing idea. The ball is in your court. Identifying problems and coming up with practical solutions is the first step towards developing an app for your business. All great things start with an excellent idea and so does an app. So start curating and come up with an outstanding idea.   2. Drafting Features and Functionality   Now that you are ready with an idea, you need to think about what kind of features and functionalities your app will offer. Also, draft the specifications of the app that would make it relatable to the target customers and help you shine in the digital world. Add the basic features of social media log in, live chat option, eCommerce inclusion, hassle-free payment, deals, and offers, but don’t forget to add something unique to stay a step ahead of your competitors. Be user-specific and induce the features that would help you generate higher returns   3. Identify and Explore the Future of the App   Once you are up with an idea and a draft of the list of features, you need to predict it’s market potential. Identify your end-users or target customers. Draft ideas in accordance with the users to enhance the acceptance of your app across various app stores. Next, lay down specific concerns with respect to the platform on which the app would be incorporated, and finally, plan an effective way to generate revenue from the app. This is one of the cross steps before developing an app. You cannot go ahead with app development without knowing how to mint money.   4. Design Your App   The design of a mobile app is the most important element and a developer must cater to the minutest requirements while designing it. Be it the UI design or touch interfaces, an app design must stand out in order to appeal to the users. The design of an app is the visual picture the developer has in his mind. Mobile app design holds immense importance as it helps voice your business to prospective users.   5. Wireframing Your Idea   You are now halfway done. It’s time to move ahead and work on the skeleton of your app. Wireframe your ideas using online tools to give your thoughts a visual appearance. No more imagination, let your rough sketch come up on the screen and flow as required. Divide the entire project into smaller use cases and let each have its own output. Link all at the end. Smaller interconnected modules are more efficient and high performing.   6. Testing Wireframes Since now you have a dummy ready with you, it’s time to now test its performance and corresponding efficiency. Several tools available online provide the feature of developing a prototype and then testing it live. Getting used feedback is of immense importance. Modifying the app after final development is both tedious and cost centric. In order to avoid such unwanted time and cost overheads, it is advisable to first build and then test your wireframes so that the final app has a higher rate of acceptance and likewise generates greater returns.   7. Revise and Edit   Now that you know what the loopholes are and what you need to edit, update your app as per user requirements. The app that stands high in terms of user expectations is more prone to etching success. Look out for feedback given by testers and likewise implement them. Try to make your app as acceptable as possible and, if required, add or remove features. Once you’ve made the necessary changes, rebuild and test your wireframes. Again, seek user views and repeat until and unless both you and the user be happy with the prototype.   8. Build Your App   Start coding for your app and make it go live. This is the main part of developing an app. Take help from various online resources to constructively develop a beautiful, user-friendly app and get it going.   9. Test Your App   Before you go live, you should test the app again to make sure that it ranks high in terms of market needs and stands out in the digital world. Check the data flow and see if there is a consistency maintained.   10. Go Live   You have done all that’s needed and it’s time to launch your app on various app stores. Just to remain cautious, you should deploy the app only after you are convinced that the app is highly efficient and approved by users.   So, if you are planning to have an app developed, don’t forget to go through the checklist mentioned above to ensure that your product is appreciated and downloaded by a number of users around the globe. And as always, stay tuned with AppMystery for your daily dose of information. Source Url- https://www.appmystery.com/trending/10-steps-to-build-a-feature-rich-mobile-application ...read more

By App Mystery August 29, 2019

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