I have personally been shocked about the carpet cleaning industry.  It has gained a terriable reputation with low priced, unskilled work.  The low price that seems to easily tripple when they get into your home.  Why do people get there carpets cleaned?  Because they are dirty!  Don't ever let a company sell you on things like deep down clean with a buffer...lol..what a joke.  If a carpet cleaner cannot get your carpet clean with his truckmount alone and alittle know how throw them out quickly...don't be fooled by sleezy carpet cleaners anymore, if they don't clean by sq. ft.  they are truly not a great carpet cleaning company. Don't be fooled by tricky upsales that are not applied correctly.  The list could go on for me.  9.95 a room? 2 rooms for 29.00? noway no how, hold on to your wallet when they enter your home. My machine alone was $22,000.00 and any real pro would never clean for those prices. Remember it's not a stain if it comes out.