Patriot Media, LLC

Four Ways to Keep Business Flowing During a Recession

Yes, we're in a recession, but people and companies have not locked up their wallets completely. If you keep your wits about you, you'll ride out the recession just fine. Four Recession-Fighting Marketing Tactics: 1. Emphasize the value you provide. Whenever possible, position your offering as an investment rather than an expense - not necessarily by using the word "invest" but by making it extremely clear how and why the customer will be better off having bought your whosie-whatsit. For inst... READ MORE Posted January 19, 2012 at 09:49 PM

Social Bookmarking For Business

The act of social bookmarking is becoming something more than a potential tool for online marketing. Many entrepreneurs are finding social media sites to place business information in an informal setting. Once you finish developing your social media site the marketing potential is just beginning. Obviously you hold out hope that visitors will drop by your online presence, but you may want to go fishing for friends. In some social media environments you are allowed to make a ‘fri... READ MORE Posted February 07, 2010 at 10:56 AM

Four Ways to Keep Business Flowing During a Recession

Yes, we're in a recession. But people and companies have not locked up their wallets completely. If you keep your wits about you, you'll ride out the recession just fine. Four Recession-Fighting Marketing Tactics:1. Emphasize the value you provide.Whenever possible, position your offering as an investment rather than an expense - not necessarily by using the word "invest" but by making it extremely clear how and why the customer will be better off having bought your whosie-whatsit. For instan... READ MORE Posted February 07, 2010 at 10:47 AM