Blogs from Businesses in Pompano Beach, FL 33069

How To Boost Your Ticket Sales With A Virtual Event

Are you looking to expand your business? Do you want to stand out and be the best of them all? Then, you should surely host an event; a virtual event where you can advertise what̢۪s in store. To bring people in, you need to give them a preview of the main event. Once you get the word out, your event will the talk of the town! And to manage the huge number of bookings, you can make use ofsales ticketing software. Marketing an event is not as difficult as it used to be before. Social media are a huge go-between for a business seeking more customers. More and more people will come to know of your event if you showcase it via different sites which people frequent. After this, lots of people will want to attend. Use yourcustomer support ticketing softwareto accept or reject applications. You can use it to communicate about the details to anybody. ACRM software ticket management systemnot only serves as a database for customer details and ticket history, it can help you generate statistics and reports about your upcoming gala. Once you hold a virtual event, the CRM tool can project how many people may actually want to see more. This aids you in being prepared for full capacity crowds. You can know what to expect and make arrangements accordingly. Without a proper plan in place, a huge event is likely to fail. Since there is a lot of money involved, selling tickets should be the priority. An online event will surely give it the hype and if you just learn how to manage the incoming traffic, you can successfully host a night of fun for all your customers. Having theticket management softwareonly makes your job easier and it is high time you availed its services. ...read more

By Kapture CRM August 30, 2019

The Role of CRM Software in the Airline Industry

Airlines are a huge industry and running an airline company is a tough job . The resources are invested in a huge number of things. Apart from flight services, you need to focus on sales and marketing of those services. All of this is only possible via online channels. Anairline management systemis the ideal partner for you here. A good way to increase business is to carry out promotional events online to attract attention and generate traffic. Almost all of the bookings occur on travel sites orairline booking software. This deluge of incoming traffic could spell trouble if you are not prepared. What if you utilised a CRM platform which could handle all the tickets and automate the whole process? That’s certainly the way to go. It can manage huge chunks of traffic with ease and store data on a secure server in an encrypted format. All the while that you assign work can be reduced by the CRM as it uses its algorithm to auto-assign agents to particular tasks. CRM software is a handy tool which has made an entrance in most online businesses. It only makes sense for you to opt for it now and boost your sales along with customer service. Among the many thingsairline ticketing softwaredoes, the most significant would be its service cloud. Returns, refunds, cancellations can be dealt with in a matter of seconds. Your CRM application notifies you of all incoming tickets. Better service for your customer means better returns in your business. Your reputation will never take a hit. With the current trend of quick services and instant resolutions, you need to step up your game. The airline industry is as important as any other and it will not remain the same if new methods of doing business are not followed.Airline booking management solutionsis not only advantageous for your customers but also a lifeline for your business going to the top. ...read more

By Kapture CRM August 29, 2019

The Essential Guide Of Sales CRM Software For Hotel Industry

Hotels are a large scale enterprise. The number of departments exceeds the number of ingredients in a five-course meal. However, food and stay is not the only things a hotel focuses on. Events, banquets, meetings and the like are frequent flyers in the hotel atmosphere. To market these activities,sales CRM for hotel industryis the best bet. Wondering how you can use CRM in your industry? Here’s how– Digital Event Planner Planning an event has never gotten easier. Instead of promoting events on different social media platforms, you can let the CRM application to work for you. It has an omni-channel support system which integrates with all kinds of media streams. Your events can be marketed via call, email, social media and so on directly from the CRM software. Clientele Expert In the hospitality sector, apart from hotel guests, there are big clients with whom the hotel does regular business with. Because a hotel is a huge enterprise, there is a huge client history.Hotel sales CRM softwarecan manage all clients efficiently; knowing when the upcoming meeting are or updating invoices become far simpler. Tariff Manager Prices of rooms, utilities, food, drinks and other services keep changing every so often. On a unified platform, you can handle the changes with ease. A tariff manager is just one of the many uses of having a CRM system in place. Inventory Tracker It is often difficult to keep track of all purchases on a single system. However,sales management for hotel CRMmakes it is a piece of cake! A huge pantry, toiletries and a lot of other goods can be handled from a database which has all the information. Point-of-Contact Online hotel booking managementis surely required for any hotel business. Nowadays, most people make bookings on third-party sites. There are hundreds of such sites, and thousands of different bookings each week. On the hotel CRM, you can get the master overview in front of you on your screen. You can also communicate from the same system and confirm or cancel bookings directly from there. Hotel CRM software can serve as the backbone for your business. Now is the time to get all in and reap the benefits for years. ...read more

By Kapture CRM August 28, 2019

7 Ways To Enhance Customer Service Management Software Standards

7 Ways To Enhance Customer Service Management Software Standards With Live Chat Software Customer service is an integral part of any business. Whether you provide goods or services, after-sales support will be your liability. To ensure that your frequent buyers become regular loyal customers, you need to show that your relationship extends beyond the business transaction. Managing a ton of clients can get difficult, especially if you have multiple agents and a large team. This is it is highly recommended that you trycustomer service support software. The software is quite handy and can serve as a go-between device for the following: 1) Ticket Generation Generating tickets are an automatic process now with the software pulling communications from all sources and assigning a ticket. Calls, texts, chats, emails, basically anything are converted into tickets. 2) Agent Tracking If you deploy agents on the field for sales or marketing purposes, you can use the live chat option to get real-time updates. Also, location triangulation is possible with inbuilt navigation. 3) Creating Reports Gone are the days of toiling hard for hours on end on excel sheets and presentations. Reports can now be designed on thecloud-based customer service softwareby pulling data from within the application itself. 4) Service Application The main purpose of customer service is now the lightning fastlive chat software,as agents can deal with clients 24/7. The mobile app serves as a remote handle for exactly such requests. 5) Data Hub Havingcustomer service management softwarecan be of no good without its vast data storage capabilities. A highly secure server stores unlimited data in an encrypted a format such that only you can access it. 6) Marketing Driver It doubles up as a marketing tool via emails or text messages. You can use the CRM software to notify your clients of new features or exciting updates about your product. 7) Feedback Tool One of the defining qualities of the application is the option of collecting customer feedback and acting on it right away. This can be useful for large corporations. Raise your customer service standards with CRM. Provide the best to your customers and become the best in the business. ...read more

By Kapture CRM August 26, 2019

5 Compelling Reasons You Need A Real Estate CRM

If you work in real estate, you must be familiar with the uncertainty that the industry brings. Flipping houses and closing sales are far from easy. It is harder if you have multiple properties to manage and way too many clients to handle. To make work easy, you could look into the option ofreal estate booking softwarefor your clientele. Here are some of the reasons why CRM for your real estate needs makes complete sense. 1) Planned Site Visits Having a scheduled plan on the software with the option of making changes over the cloud makes site visits that much easier. In case a plan changes suddenly, updating the CRM will notify all others and a new schedule is set making it convenient for everybody. 2) Graphical Interface On a CRM platform, you get a graphical view of your real estate projects within the application. There will be no need to use third party applications. You can tinker with it and make refinements to present it to the interested parties. Creating floor plans are easier than before. 3) Marketing On-the-go Thebest CRM for real estate industryprovides the much needed option of marketing via the application itself. You can now send details of houses or plots, prices, features and all the works from the application directly to your leads and make them your clients. 4) Agent Tracking In case you own a real estate firm which hires many agents to do your work for you, you can enable agent tracking on themobile CRM software for real estate. This way, you can know how much progress is being made by each agent and you get a grip on a situation even if you are away. 5) Detailed Reporting Generating reports is going to child̢۪s play with this software. Real estate firms need monthly, quarterly and yearly reports with varying statistics. After you implementCRM software for real estate industry, the application will furnish detailed reports for all activities within the firm, for your perusal. The most important thing in real estate is not just location anymore. CRM goes a long way towards being right up there. ...read more

By Kapture CRM August 22, 2019

5 Basic Features for an Ideal Sales Management Software

In an ideal workplace, things run smoothly and efficiently, with little to no disturbance. If this is not the case, you need to take a step back and analyse what you’re doing wrong. Businesses today, face cut-throat competition and have to keep up with the time using whatever resources are the best.Sales Management Softwareis smack dab in the middle of that. By making use of software to make your work simpler and more efficient, you can save your company a lot of time and money. When you are out in the market for the best management tools, make sure it has all of the following features: Lead Management The primary function of a management application is how it tracks, handles and distributes leads. The generated leads which come in are automatically assigned to the respective departments. This is possible only with a sales management system in place. Sales Forecast Online sales management softwareprovides you with the huge advantage of projecting your future sales. It learns about your company activity over time and compares it to past records to provide a near accurate figure of your projected sales for the coming month or quarter. Having this foresight can help you plan ahead with better tactics. Order Management An application which essentially allows for Customer Relationship Management (CRM) can take care of all aspects of your inventory and orders. You can find details about pending or upcoming orders, take note of orders in progress and also orders completed. Unresolved orders can also be found under separate heads so you can deal with them. Targeted Marketing Asales management CRMhas yet another use. It can be a productive tool in marketing. It lets you regulate your target parameters and focus on your most profitable audience. This leads to a boost in sales without any extra expenditure. Reports & Analytics Probably the most used feature of anysales management Systemis the various reports you can generate. Furnishing detailed reports for sales, marketing, service, production and the like can give you the big picture experience. Further, analytics can help plan for the future as well. These basic features in a sales management application optimize your business operations. You would be missing a trick to not get on board. ...read more

By Kapture CRM August 21, 2019

Welcome to Bon's Barricades

Bon’s Barricades, Inc. was founded in 1983 on the premise of Providing Excellent Service to All of its customers. It is currently owned by the Mr. and Ms. Lara, who both have over 20 years of experience and had the vision to create a company that was not only competitive in the Maintenance of Traffic industry, but has the ability to provide the most sought after customer service, efficient and effective Management Service Plan available in the State of Florida. Bon’s has the respect of some of the most leading construction, special events and film companies in the industry. Bon’s Barricades Inc., is a State of Florida Disadvantaged Business Enterprise (D.B.E.) certified business thriving since 1983 and also certified in the State of Louisiana as a Disadvantaged Business Enterprise (D.B.E.) and a Small Business Enterprise (S.B.E.). As the industry is ever changing due to State and Federal Regulations, Bon’s offers its customers the most modern technology in Temporary Maintenance of Traffic services. To name a few areas of our expertise, Bon’s provides equipment rentals and sales, Maintenance of Traffic (MOT) implementation and flagger operations to MOT drawings and submittals. Our motto, “Providing Excellent Traffic Control Service To All,”  is our trademark, which is the driving force behind our superior service offered to our new and longstanding customers. ...read more

By Bon's Barricades August 20, 2019

How To Create A Customer Support Software Strategy For Your Business

There are many advanced ways to improve your customer services. But the best way to improvise is to simply be just above the average. Retaining your existing customer is easier than getting new customers for your company. Once you sell your product, the way you respond to your customers matters a lot. Here are a few tips on how to create bettercustomer support softwarefor your company. 1. Experience your customer service software   Before you make yourcustomer service softwareavailable for your customers, run it by yourself. Don’t hire a third party survey team to do it for you. Once you know the blunders first-hand, correct it and then make it accessible to your customers. 2. Form a company service culture Prepare your employees on how to use your company'sCRM for Customer Service. Make sure your employees are taken care of suitably because, the way you treat your employees, matters a lot. Recognize their efforts. Appreciate them now and then. This will drive your employees to work better than before. 3. Create a steady experience for your customers              Just because you resolved your customer’s queries in the first call, it doesn’t mean you can take more time the next time they reach out to you. The first-time resolution is essential in creating a consistent experience for your customer. Make sure every time the customer reaches out to you, you help them right away. 4. Analyze when things go right               Let’s say that you’ve recently installed aCloud Customer Support Software. Now you can store all the activities happening between your customer service representative and your customers. This will not only help you keep a track about what your customers' queries are but you can also know how long it was taken to fix the query, the representative's behaviour, and much more. ...read more

By Kapture CRM August 19, 2019

The Important Statistics You Need to Know About Mobile CRM

According to Parsely, there has been a 33% increase in mobile browsing since 2015. The advent of smartphones has made most jobs simpler. This very much applies in Customer Relationship Management as well. Mobile phones account for over half the amount of traffic on most leading websites. This is why you need to capitalise and makemobile sales CRMa priority. Some more features include: Quick Response Time Using a mobile platform for CRM allows for quick responses to your customers. Everybody wants faster resolutions to their queries and now it is possible. Additionally, communication within the company becomes far simpler and quicker with a mobile device. Remote Access With amobile CRM system, you no longer have to postpone work on account of travelling or emergencies. You can always stay connected via phone from anywhere and during any time, be it day or night. Having access to all your numbers remotely makes it a convenient experience. Real-time Updates In case you have agents on the field, you can track them on themobile CRM software. You can know when your employees check in and check out at different places. Knowing their live location is an added feature. Greater Flexibility With faster processing and synchronisation, you will have more time to plan other aspects of your work. You can start your day right from your home on themobile app for sales CRM. Flexible hours allow you to take time off for personal stuff and still work if and when required. Reduced Carbon Footprint Using a mobile based platform for CRM will most definitely reduce needless paperwork. Since the automated system takes care of all internal processes, there won’t be much need for printing of daily documents as well. A reduction in your carbon footprint is good for you and the environment. In a world where everything zooms past you, you now have the chance to stay connected. Mobile CRM is the present and the future. What’s more, it is easy on your pocket and is here to stay. The call is yours to make. ...read more

By Kapture CRM August 16, 2019

5 Signs Your Business Needs A Help Desk Software

Is your business doing as well as it should be? Do you ever wonder how big it can become? The truth is that most businesses do not reach their optimal functioning capabilities and that is because they fail to innovate. Modernization is highly significant for any business. The ideal way to see your business flourish is to implement help desk support software assistance. If you find yourself in any of the following situations, it means that you needcustomer support helpdesk software.  • You Struggle to Pinpoint the Origin of Issues or Problems      At all times, an inability to diagnose an issue can hurt the company. The key to staying one step ahead of your competition is to take of problems even before they occur. By setting up yourhelp desk ticket tracking softwareyou can track wherein any particular issue lies and fix it right away. • You Cannot Keep Up With Your Schedule In any successful organization, work keeps piling up. A bigger customer base is welcome but the added work that brings to your table is stressful. Ensuring a smoother workflow experience should be a priority. An efficient way of managing any workload is to set uphelpdesk support software. • Getting Usage Statistics Is a Huge Chore in Itself     To know if you are making progress, you will need to get detailed reports of activities, processes, operations and the like from time to time. If you find yourself feeling anxious about generating different reports, you can use modern technology to generate daily, weekly, monthly, quarterly or yearly statistics.  • Slow Work Rate Keeping You Down     With old methods in place, your productivity goes down. Setting up an automated process system can save you and your company a lot of time. Reducing time and effort can go a long way towards better results and faster processes. • You Find Yourself Stuck When You Are Away There may be times when there is downtime and you be away for personal reasons. If these breaks adversely affect your business, then you needemail helpdesk softwarein your workspace. With this, you can ensure 24/7 support to your clients and have the option of working remotely with mobile access. In this day and age, establishing a system withhelpdesk supportis a no-brainer. Make your life easier and check multiple boxes with this one solution. Then you will see that there is no way but up for both you and your business. ...read more

By Kapture CRM August 14, 2019

8 Ways Sales Management System Can Help Reduce Costs For Your Business

Are you worried about the current state of your business? You might be wondering why you are bleeding money even after doing so much business. Every business needs to keep up with the times to stay ahead in today’s competitive market. One way you can do that is by implementing aSales Management System. It has multi-faceted solutions to all your business management problems and it cuts down the cost of doing business.  Some of the advantages are. 1. Know Who Your Best Clients AreUsing a management application, you can get a complete picture of all your sales and know who is your most beneficial client. You can reduce business with customers who are unsatisfactory and focus more on the customers who are the most profitable. 2. Plan All Your Tasks and DeliverablesOn a software platform, you get an overview of all tasks and you can generate reports on past sales and cash inflows. By comparing recent reports, you can forecast sales and map out a better plan to boost future sales. 3. Implement and Automatic Reorder SystemSince you will be able to better assess your business withCustomer Sales Management Software, sales can become consistent. Automated purchase reminders will remind your customers to reorder on inventory that they are low on. 4. Reduce Travel Costs of Sales RepsSales representatives usually spend a lot of time and money on traveling to meet leads and also existing clients. This cost can be almost eliminated usingSales Follow Up Software. 5. Keep Better Track of BusinessAnalyzing your overall business has never been easier. Your software provides insight on where you can pull your purse strings and how to overcome lulls. 6. Improve Customer ServiceCustomer service is an area which you can focus on better by using the management tool. Stay in touch with your customers and ensure none of their issues are ever overlooked. 7. Cut down Lead Acquisition CostsAn integrated system helps you tap into the right markets. Referrals become more frequent on an online platform and you save a ton on door to door marketing. 8. Moderate Your Stock BetterInventory management makes your job of tracking your stock easier than before. You can get rid of obsolete stock and free up finances for fast-selling items. Get in the game and subscribe to asales management softwaretoday! ...read more

By Kapture CRM August 13, 2019

8 Ways Sales Management System Can Help Reduce Costs For Your Business

Are you worried about the current state of your business? You might be wondering why you are bleeding money even after doing so much business. Every business needs to keep up with the times to stay ahead in today’s competitive market. One way you can do that is by implementing aSales Management System. It has multi-faceted solutions to all your business management problems and it cuts down the cost of doing business. Some of the advantages are. 1. Know Who Your Best Clients Are Using a management application, you can get a complete picture of all your sales and know who is your most beneficial client. You can reduce business with customers who are unsatisfactory and focus more on the customers who are the most profitable. 2. Plan All Your Tasks and Deliverables On a software platform, you get an overview of all tasks and you can generate reports on past sales and cash inflows. By comparing recent reports, you can forecast sales and map out a better plan to boost future sales. 3. Implement and Automatic Reorder System Since you will be able to better assess your business withCustomer Sales Management Software, sales can become consistent. Automated purchase reminders will remind your customers to reorder on inventory that they are low on. 4. Reduce Travel Costs of Sales Reps Sales representatives usually spend a lot of time and money on traveling to meet leads and also existing clients. This cost can be almost eliminated usingSales Follow Up Software. 5. Keep Better Track of Business Analyzing your overall business has never been easier. Your software provides insight on where you can pull your purse strings and how to overcome lulls. 6. Improve Customer Service Customer service is an area which you can focus on better by using the management tool. Stay in touch with your customers and ensure none of their issues are ever overlooked. 7. Cut down Lead Acquisition Costs An integrated system helps you tap into the right markets. Referrals become more frequent on an online platform and you save a ton on door to door marketing. 8. Moderate Your Stock Better Inventory management makes your job of tracking your stock easier than before. You can get rid of obsolete stock and free up finances for fast-selling items. Get in the game and subscribe to asales management softwaretoday! ...read more

By Kapture CRM August 13, 2019

The Benefits of Promo Items: A Guide to Using Them Effectively

Every marketing strategy comes from the desire to grow your business and survive the tough competition, even with a limited budget. This is where promotional items come in, as one of the most effective and budget-friendly marketing options, among other benefits that they bring to the table.  Some of the traditional marketing methods are not only a strain on the budget, but they're becoming less effective with time, as more and more millennials step into decision making roles. Studies show that millennials are no longer interested or trust traditional media, but 8 out of 10 do keep promotional merchandise for over a year, and about 88% also have a more favorable impression of the brand as a result.  Here are the benefits of using promotional products and how they can help make your brand memorable and trustworthy. The results of using promotional items will speak for themselves Who Uses Promotional Items? In short, the answer is everyone.  From huge corporations to small business or even startups, every single business can benefit from the advantages that come with promotional items. The main reason is that the budget of a promo campaign is affordable even to the smallest of business, while its effects are just as strong.  However, there are a few types of business that constantly rely heavily on handing out this type of products. Here are the top industries where promotional materials do wonders: Real Estate: Promotional items are better than any business card, so real estate agents always make sure to leave their clients with at least a promotional pen or keychain, to ensure return business and references. Education: From a hoodie or t-shirt with the school logo to notebooks, journals, pens, caps, any University or High School use a wide range of promo items to turn their students into proud brand ambassadors. For a student, wearing a branded product is like proudly communicating a social status by displaying the personal accomplishment of being admitted into a certain school. Trade Show Marketers: Any trade show manager needs to attract visitors to their booth, and interesting and unique freebies are the way to do it. From custom water bottles to notebooks, personalized tote bags and tech items with the corporate logo imprinted on them, all promo items are fair game in these circumstances. The key, however, is to set yourself apart from the crowd by using truly qualitative merchandise. Healthcare: Another big player when it comes to promotional items is the healthcare industry. Hospitals, clinics, and surgery centers frequently use promotional merchandise, especially first aid kits, to make sure all of their patients or potential patients keep them in the back of their minds in case anything happens. Non-profit Organizations: NGOs are the perfect example of small business that, despite having to closely manage and divide their budgets, still choose to include promotional products in their plans, in order to promote their cause. Since they rely on donations and community support, the need to attract interest and capture people's attention is high. This is why they choose a wide range of items: tumblers, tote bags, silicone wristbands, and lanyards. A school backpack with logo offers good exposure. Why Use Promotional Products? Are they important? Whether you decide to use promotional products as a stand-alone marketing effort or to integrate them as part of a more complex marketing campaign, the success they will have is almost guaranteed.  Not only will they serve by adding more visibility to brands and services, but they can also improve the outcome of other initiatives. Sage assures that adding promotional items to other marketing campaigns can increase the effectiveness of those campaigns by 44%.  Many studies have solidified the idea that most consumers prefer doing business with brands they know and trust, even if their price is higher than less popular competitors. Therefore, putting more effort into your marketing and communication strategies in order to gain the trust of your customer is a must.  And numbers don't lie!  Research done by the Promotional Products Association International has shown how well Americans have responded to using promo items as part of a marketing campaign: 83% of American consumers surveyed like receiving a promotional product with an advertising message 48% would like to receive promotional products more often 38% feel promotional products serve as a constant reminder of the advertiser But it's not just a matter of wanting to receive free items.  The same study concludes that despite people being inundated with an avalanche of advertising messages, promotional products are effective in cutting through the clutter of information and delivering their message accurately.  When it came to the effects of the promo items, the above-mentioned survey has shown that over 76% of the survey respondents remember specific products they have received over the past two years, their advertiser and their messages.  Other data, however, raise this percentage to 85%. This means a huge success rate with long-lasting effects for a marketing method that doesn't leave a strain on your budget and does not require as much effort as other traditional advertising options.  For instance, a company that uses promo items in their campaigns is 2.5 times more likely to receive a positive impression from a consumer than a company who shows a digital ad to the same consumer, shows a different study. How Do Promotional Items Work? Promotional items can be used to break the ice with a new client or attract new ones, to incentivize your employees, as well as to create a stronger bond with your existing customers.  They are a sign of goodwill that will make people more likely to listen to what you have to say. Once people pick up your branded goods, the products will do the rest of the work.  Most people keep promotional items for an average of eight months, depending on the item, according to a 2016 study by the Advertising Specialty Institute (ASI) referenced by Forbes. This means that your ad is sitting in front of people for a much longer time than a print ad in the magazine, a banner on the street, a TV commercial or even a PPC ad on a website.  Moreover, the same study shows that 63% of Americans give their promotional items away once they are finished with them. So, by being handed over to other people, these customized products reach a larger audience than ever intended. And the effects are real, as 85% of consumers remember advertisers who gave them promotional products.  To make sure your branded merchandise spends as much time possible in the possession on the receiver, you must pick your items very carefully and make sure they have the longest lifespan.  Promotional products that are useful at work  But that's not all of the advantages they bring to the table - here's more: The Advantages of Including Promo Items in Your Marketing Campaign Here are the top 5 benefits of promotional products and how they help a business: 1. Brand Visibility and Exposure Since 80% of people are open to receiving promo items, it's just a matter of sending out the right message. Handing out quality and practical promotional goods ensures that your employees and customers will enjoy them on a daily basis, for months on end, which is more than any other advertising method.  Even after they will no longer use your products, just the sight of your logo will be enough to make them remember who you are and what you offer, achieving brand recognition. There's no better exposure than this. 2. Cost Effective Most advertising messages can be measured by calculating the cost-per-impression (CPI), which shows how much money each impression costs based on the average number of impressions. In the US, promotional products have a lower cost per impression than prime-time television ads, radio ads or print ads, and they're also more interactive.  While television and radio ads are more expensive to create, you also need to pay every time your ad is broadcasted. On the other hand, promotional materials are significantly less expensive and have a longer exposure period, which translates to getting a return on that investment for months, or even years. The key is choosing those items that actually serve a clear, useful purpose so that your customers and employees will want to use them.  Find out what are the best budget-friendly promotional items and how to use them effectively! 3. Long Life Cycle: Increased Exposure of the Advertising Message It has been proven that most people who receive a promotional product will keep it and use it for months, or even years, after which they tend to re-gift. This means that your message will ultimately reach a much bigger audience than initially intended. Ultimately, a well chosen, practical and useful item will offer long-term results that cannot compare with any other forms of advertising. 4. Ensures Loyalty and Retention Among Customers Promotional items have a tendency to instill goodwill and improve the perception of the brand, which ultimately leads to strengthening the bond with existing customers, as well as retaining new business. In fact, L.J. Market Research data shows that 52% of people given a promotional item ended up doing business with that company. 5. Diversity in the Way They Can Be Used Promotional items are extremely versatile when it comes to how you can use them to promote your company. They allow you to use your creativity in creating the perfect strategy, be it corporate events, holiday gifts, rewards for digital campaigns or even incentives for your sales team.  For instance, your employees can become your biggest advocates and will proudly use the branded quality products, while your customers can feel valued if you send them a token of your appreciation. The perfect product, delivered at the perfect occasion can be extremely effective.  Practical promotional products for your everyday use.  Find out what are the most popular promo items this year, and plan your strategy! What Promotional Items Work Best? Powerful numbers that illustrate the staying power and number of impressions of popular promo items.  All promotional items have a lower cost per impression than other traditional media. More precisely, the average cost-per-impression of a promo item is $0.004, making it less expensive per impression than a national magazine ad ($0.033), a newspaper ad ($0.0129), a prime-time TV ad ($0.019) a cable TV ad is ($0.007), and a spot radio ad ($0.005), shows The Center for Media Research.  But obviously, some items are more effective than others. For example, a promotional pen is worth approximately 1/10th of a cent per impression. But that's not the only item that is attractive. Outwear, safety products, bags, and tech accessories all manage to make people feel more favorable towards the advertiser.  A Global Advertising Specialties Impressions study shows how people from the US reacted to different promotional products and what item made more people feel better about the advertiser:Source: ASI  But besides the brand exposure, there is also the factor of new business. The same ASI study shows an average likelihood of new business of 36%:Source: ASI  Here are some ideas of effective promotional products with an increased likelihood for new business:  One of the most popular products that tick the first two categories is the backpack. But instead of using a classic product that doesn't stand out, try to up the ante with a secure canvas backpack, equipped with a USB port and Radio-frequency identification (RFID) side pocket for your passport and credit cards to prevent identity theft.A high tech, high class promotional backpack.  A USB flash drive is also one of the most useful promotional items and indispensable in any office. Make sure you always have one in handy by choosing a small USB flash drive that you can attach to your keychain.Easy to carry everywhere, a small USB drive with a keychain will come in handy  Everyone loves drinkware and will choose mugs and tumbler to include in their promotional strategy. To be ahead of the crowd, focus on extra personalization. A chalkboard ceramic mug, for example, will allow people to leave their own mark.An extra personal touch to your promotional mug Wrapping Up Whatever promotional items you choose to include in your marketing strategies, one thing is clear: you will get a cost-effective way of earning your clients, employees and potential customer's trust. And the cherry on top is that you'll be receiving the return of investment for months or even years to come.  Ready to get quality promo items for your campaign?  Send us an email or get in touch with us at 800-837-0337. ...read more

By Blueberry Ink August 12, 2019

4 Reasons Why Help Desk Software System Is Your Most Valuable Asset

With businesses booming today, there's a huge requirement to fulfill all the needs of your customer. One of the biggest challenges you will face is retaining your customers. You have a customer only if you have a stellar product. After selling the product to them, how you maintain your relationship with them tells you how loyal your customers are to your company. Collating your customer’s data on a unified spreadsheet doesn’t keep your company's sales team on the same page. With information all over the place, they cannot get their job done. How can we ease this process? We switch to Help Desk Software Systems.   What is a Help Desk Software? A Help Desk Software is a tool which helps the helpdesk operators to retain a record of your customers and manage other customers service-related issues.  How can you benefit out of Service Desk Software? 1. Quick Response Time  With help desk software you can attain to your customers faster than ever. On the helpdesk software, you can see the queries from your customers in real-time. You don’t have to depend on another person to assign a ticket for you to resolve. Plus, with customer helpdesk software, you can also view your customer’s previous queries. 2. Convenience Some people prefer calling you with queries related to your product, some of your customers prefer writing an email to you, some customers try to reach out to you on your social media platforms, and some use the FAQ section on your sites. Each person has a different way to clarify their issues. With the help ofService desk software, you can track where your client’s query is coming from and resolve their issues. 3. Knowledge Base A knowledgebase is a platform when you can store all the queries which have been previously asked by your customers. This will help you reduce your time taken to resolve a ticket and also it will increase the efficiency of your helpdesk executive. 4. Automation  Let us say that hypothetically your helpdesk executive is on leave. The Online helpdesk software can be customized in such a way where you can reply to all your client queries automatically. With Machine Learning integration to your helpdesk software, it can capture understand the message you client has sent and reply to it accurately.  Conclusion Many industries are using this helpdesk software to not only channelize their work but also to improve their company. It is an essential software for customer maintenance. With great customer software support, your company can make an everlasting impression on your customers. ...read more

By Kapture CRM August 08, 2019

How CRM Helps Travel Agencies Stay Ahead Of The Competition

For a travel agency, providing quick responses along with great customer service is crucial to stay competitive. Due to the saturated nature of the market, every business in this industry is looking for the differentiating factor, which helps them stay ahead. One technique is to invest in travel CRM software, a powerful series of tools designed to handle specific functions for your agency. It helps you focus on key areas of operation, allowing your company to provide a better experience to your customers. Below you will come across two ways how CRM software helps agencies stay ahead of the competition: Greater customer satisfaction Customer satisfaction is crucial in the travel industry, as it impacts your brand image and retains existing customers. Also, it attracts new consumers to your business, as they hear positive reviews about your company.  With travel management software, you can make sure you understand the expectations and requirements of your customers. All the data you collect will help you discover trends and patterns, which you can use to your advantage. For instance, you can offer special add-ons, which you know the consumers won’t be able to pass, as it meets their requirements. Also, your travel agents will be able to recall this information while having conversations with customers. As a result, you can serve them accordingly, which improves satisfaction significantly. Proper lead management In the travel industry, it is crucial to keep track of all the leads your business generates over time. Although they may not purchase your tour packages at the moment, there is a chance you can change their mind. With CRM Software for Tour and Travel operators, you can market to them, depending on their interests. It allows you to create custom marketing campaigns and set personalized emails and messages. By focusing on them, you can convert the leads into customers, in the future. CRM for Travel agency will give a significant advantage to your agency and stay ahead of the competition. The flexibility it provides in a variety of areas will help manage your business efficiently. As a result, you will observe an increase in revenue and become a market leader!  ...read more

By Kapture CRM August 05, 2019

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