How to Market Business Development Jobs
Marketing is an essential aspect of running a successful business. If you want to find candidates for business development jobs, it is essential to post job listings where qualified candidates can find them. By putting job openings in front of potential employees who have education and experience in business development, you can minimize the cost and effort involved in finding the right candidates.
- Write a job description specific to the business development position. Stress the needs of the position, including require skills, education and certifications or qualifications.
- Advertise in job search websites and publications. You can reach potential candidates by advertising in the jobs section of Monsterjobs, Craigslist, CareerBuilder and in business publications. This strategy can be very effective in acquiring a number of candidates to interview for your business development jobs. Make sure you include the full text of the job posting and instructions on how to apply for the job. Provide a link to your company's website so that candidates can visit to find out more information.
- Participate in school job fairs. You can also find potential candidates by attending job fairs at colleges and universities. This is a good way to screen out unsuitable parties before they even apply. Secure spots at job fairs at colleges and universities with business programs. Schools that have concentration areas in business would be ideal places to find candidates with the required education and experience.
- Post advertisements and flyers on college campuses. This is a good way to reach college students with business majors and recent graduates looking for opportunities to pursue their business careers. Emphasize that this is an opportunity to make use of newly-acquired skills4 in the real world.
- Attend networking events. For any business, joining networking groups is essential for marketing purposes. The more job seekers you talk to about your available positions, the more likely that you will find the right candidates for the jobs. Participate in local networking activities and industry events and give out your business cards and brochures whenever possible.