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How to Increase Clients for Hair Stylists

Marketing is one of the best things to do to increase clients for hair stylists. The more clients that are brought into the business to receive a service, the more work and money the business will make and profit from.




  • Create a website for your hair salon. Include information about your salon such as how to get in contact with your salon. You could also have pictures of your hair stylists and the services they provide.  This would be a great way for potential clients to see what the atmosphere is like. You can either make the website yourself or hire someone to do it for you.

  • Offer free samples or a discount of services to new clients. When they are different types of perks such as free shampoo and conditioner or a certain percentage off a hairstyle, more people may take on the offer and may come back if the service has been to their satisfaction.

  • Exchange services for marketing. You could offer to do a service for free to a long time client in exchange for them to market your business to others. This would work best with another salon such as a nail salon.

  • Make a referral program where existing customers are given discounts on a service when they refer their friends or families to the salon.

  • Advertise in different venues such as newspapers, local magazines, flyers, television and other marketing strategies that you may not have used already.  By having different marketing techniques, there will be fresh eyes to see your ad.