Online Amplify

1 reviews
Claimed  •  Business to Business , Business Services
781-844-9148
Reading, MA Reading, MA 01867

About Online Amplify

Online Amplify TM can help you on an interim or ongoing basis with your web and marketing-related projects. We provide individualized solutions to help companies grow their brands through an improved online presence and increased visibility. We provide support with man...y areas, including:
• Strategic marketing, including development of a marketing plan and editorial calendar to create a structured process for increasing your visibility.
• Content creation – Impactful, succinct and keyword-rich content for your website, blog, email newsletter, marketing materials and collateral.
• User experience – Recommendations for navigation and content, search engine optimization, social media and eCommerce integration, to keep customers on your website.
• Social media - Speaking in your voice, we share your message in social media including blogs, forums, and social sites -- bringing traffic to your website and creating credibility for your brand.
• Email marketing and blogs – Crafting timely, effective copy and maximizing views with strategies to leverage content.
• Launch support - Web project management, business requirements development, leadership and execution as an integral member of your launch team — leading to highly successful launches.
• eCommerce: With a focus on moving the customer to purchase, we develop or enhance your product listings, create and manage categories, and develop merchandising promotions to bring visibility to your products.

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Updates & tips from Online Amplify

3 Must-Do’s To Improve Your Blog’s Effectiveness

As the power of content marketing gains recognition, more businesses are turning to blogging as a key lead generation strategy. Blogging allows you to demonstrate your expertise and gain visibility by sharing in a variety of venues where your target client spends time online.
Don’t even consider blogging unless …

First things first. The most important attribute of content marketing is the quality of the content. Effective blog posts provide a unique value not offered by others. With the massive availability of content online, users demand each interaction be efficient, productive and fruitful. Resist the urge to blog about a topic if you don’t have anything new to add to the conversation … but consider whether you possess a distinctive perspective or specific knowledge that merits sharing. Consider utilizing a blog post format such as an interview, Q&A, tip, video blog or event review.

While your unique value may take a variety of forms — such as entertainment, instruction or information — it must be concise, well crafted and punchy. If you don’t have the writing skills, either hire someone who does, or choose other lead generation strategies to drive attention to your business.

If you’ve confirmed that blogging is an appropriate lead generation strategy for you, be sure to enhance your blog effectiveness with these three must-dos:

See the must-do's on the full post on our blog.


As the power of content marketinggains recognition, more businesses are turning to blogging as a key lead generation strategy. Blogging allows you to demonstrate your expertise and gain visibility by sharing in a variety of venues where your target client spends... Read More

Mar 30, 2015

Jump-Start 2015: Sprint or Marathon?

Are you a marathoner or a sprinter? Marathoners prepare for the long haul. Business leaders with a marathon mindset develop systems and processes to ensure steady and consistent forward motion over the long term. In contrast, sprinters dive right in, making swift and significant headway – though sometimes inconsistently or without the momentum to go the distance. Business sprinters engage in activities with great passion and energy, but their pace is not always sustainable. Though we have a natural tendency towards one style or the other, most of us have periods of marathon behavior and periods of sprinting. While each has its merits, the optimal business development approach is to use a mix of both styles to ensure consistent and swift progress. Continue reading: http://onlineamplify.com/2014/12/29/jump-start-2015-sprint-or-marathon/

Are you a marathoner or a sprinter? Marathoners prepare for the long haul. Business leaders with a marathon mindset develop systems and processes to ensure steady and consistent forward motion over the long term. In contrast, sprinters dive right in, making swift and... Read More

Dec 30, 2014

Get To The Point & Stay On Point: Creating Compelling Content

Do you know someone who takes forever to tell a story? Despite their best intentions, they wander off on endless tangents and digress with irrelevant details. By the time it’s completed, the point of their story is long lost. While in a social setting a series of polite nods may be the norm, online disdain is expressed through a swift click away. With the enormous amount of our time spent online, we demand that each interaction be efficient, productive and fruitful. For five tips to increase the discipline and effectiveness of your writing, read the rest of the article: http://onlineamplify.com/2014/12/01/get-to-the-point-and-stay-on-point-creating-compelling-content/

Do you know someone who takes forever to tell a story? Despite their best intentions, they wander off on endless tangents and digress with irrelevant details. By the time it̢۪s completed, the point of their story is long lost. While in a social setting a... Read More

Dec 01, 2014

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Jun 22, 2011

Friendly folks.

Keep up the good work.